Gopa Mitra is to retire from the Proprietary Association of Great Britain (PAGB) after 34 years at the organisation.
She will step down from her current role as director of health policy and public affairs at the end of 2014 having spent decades supporting the PAGB’s agenda to make self-care using OTC products part of UK health policy.
Mitra’s achievements with PAGB include spearheading the creation of the Self Care Forum, which was inaugurated in 2011 by the then Minister for Health, Paul Burstow.
She was recognised for her work in the 1999 Honours List when she received an MBE.
PAGB Chief Executive, Matthew Speers said: “Gopa has made an outstanding contribution to PAGB and the OTC industry as a whole. Much of the recognition and support we now have for self care is down to Gopa’s commitment, passion and vision.
“She has been a driving force for the industry and for self care and takes with her a vast wealth of knowledge.”