Please login to the form below

Not currently logged in
Email:
Password:

Hive Health appoints Mike Walker as brand development director

He joins the London-based healthcare comms agency from BBH

Mike WalkerLondon-based healthcare communications agency Hive Health has appointed Mike Walker as brand development director.

He brings over 25 years of global and local brand development expertise, most recently from BBH London, where he served as a creative director working on global healthcare business.

While there his role saw him act as global creative director for the world's biggest-selling drug, Humira, leading the strategic direction for the brand’s portfolio of indications.

Prior to his time at BBH Walker served at the likes of Saatchi & Saatchi Healthcare, Grey Healthcare and McCann Erickson Healthcare.

Hive Health director Jas Hummel said: “Mike’s experience in global brand strategy combined with his creative pedigree means he brings a unique perspective to brand development. He’s a perfect match for our proposition and culture”

Walker added: "Hive’s proposition has always intrigued me. Many people assume that this agency’s core offering is patient insight generation and patient communication. Far from it.

"What excites me is what happens when you put the patient experience at the heart of brand strategy; it opens up completely new ways to see opportunities and find innovative solutions."

27th September 2017

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
GK Strategy

GK is award-winning independent communications agency specialising in delivering impactful strategies for clients across the healthcare market....

Latest intelligence

The gene therapy revolution
Gene therapies are bringing new hope for many people with diseases caused by genetic disorders...
PM Society Digital Awards – the power of together
Our chief executive, Emma Statham, writes about the value of awards and the power of together....
Seduction_feature_image_thumb.jpg
Seduce anyone in four simple steps
You know the health of the global economy is dependent on our ability to seduce one another – don’t you? And you know that we need to be able to...

Infographics