Please login to the form below

Not currently logged in
Email:
Password:

JPA adds to Washington team

Jeff Goldfarb to join PR agency as VP
JPA Jeff Goldfarb

JPA Health Communications has expanded its Washingtom team with the appointment of Jeff Goldfarb as VP.

Goldfarb has two decades' experience in marketing, branding and communications, said JPA, with significant experience in the healthcare industry. He joins from Matthews Media Group (MMG).

As VP and senior strategist at MMG, Goldfarb developed communications plans and ran patient recruitment initiatives of clinical trials. He also managed public health communications programmes for the Food and Drug Administration and National Cancer Institute.

Before joining MMG, Goldfarb worked on marketing programmes for products such as Claritin and Glucophage. He previously worked for the agency Trahan, Burden, Charles where he managed marketing objectives for the likes of Blue Cross Blue Shield of Maryland and the Baltimore Ravens.

In his new role Goldfarb will 'lead several client projects, participate in new business efforts and support staff development', JPA told PMLiVE. He will support pharmaceutical clients and non-profit organisations, and will start out with a team of four.

“We are thrilled to welcome Jeff to the agency,” said Carrie Jones, principal and managing director of JPA. “His extensive communications experience in the healthcare industry will help us deliver the high-quality results our clients expect.”

30th January 2014

From: Marketing

Share

Tags

COVID-19 Updates and Daily News

Featured jobs

PMHub

Add my company
Branding Science

We are Branding Science Partners in thinking which inspires change in healthcare Branding Science are an award-winning global pharmaceutical market...

Latest intelligence

InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping
Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE....
Alone we can do so little, together we can do so much
Collaboration is at the heart of successful patient engagement and effective healthcare provision. But in such a complex, nuanced network, true collaborations are rare. So how can we, as an...
7 important considerations for creating an inclusive clinical trial website
You might have noticed that all of us here at COUCH Health are big advocates for taking action to improve diversity and inclusion in the world of clinical research. ‘Taking...

Infographics