Please login to the form below

Not currently logged in
Email:
Password:

Publicis Healthcare appoints global business development head

Rick Keefer was CEO of Publicis Touchpoint Solutions
Rick Keefer Publicis Healthcare

Publicis Healthcare Communications Group (PHCG) has named industry veteran Rick Keefer as global chief business development officer.

Keefer was most recently president and CEO of Publicis Touchpoint Solutions, a division of Publicis focused on 'cross-channel' solutions in healthcare.

This appointment, which took place in 2006, was Keefer's first agency role having previously served as senior VP, commercial operations at Biovail Pharmaceuticals. He also previously spent time at Pharmacia, now part of Pfizer.

Nick Colucci, president and CEO of PHCG, “Rick's ability to lead teams that outperform client expectations has translated into remarkable growth for Publicis Touchpoint Solutions.

“He has built deep, authentic relationships with many of pharma's leading players and we look forward to having him pursue business development on a larger scale on behalf of the network.”

6th November 2014

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Market Access Transformation

Market Access Transformation (MAT), founded by industry veterans Baiju Aurora and Paul Howard, specializes in developing cutting edge technologies that...

Latest intelligence

PM Society Digital Awards – the power of together
Our chief executive, Emma Statham, writes about the value of awards and the power of together....
Seduction_feature_image_thumb.jpg
Seduce anyone in four simple steps
You know the health of the global economy is dependent on our ability to seduce one another – don’t you? And you know that we need to be able to...
What Would Jeremy Do? : Assessing the impact of a Corbyn-led Labour government
GK Strategy are delighted to announce the launch our latest briefing paper entitled ‘What Would Jeremy Do? Assessing the impact of a Corbyn-led Labour government’....

Infographics