Please login to the form below

Not currently logged in
Email:
Password:

Publicis Healthcare names North America group president

Alexandra von Plato to take up the role

edit-Publicis-Alexandra-von-PlatoPublicis Healthcare Communications Group has appointed Alexandra von Plato as group president of North America.

Von Plato will assume operational responsibility for the networks's Digitas Health LifeBrands, Publicis LifeBrands Medicus and Heartbeat Ideas entities.

She has been at Publicis Healthcare for the past nine years and has served as co-president for Digitas Health LifeBrands and Publicis LifeBrands, as well as global chief creative officer.

Commenting on her appointment, Nick Colucci, CEO of Publicis Healthcare, said: “Alex is a visionary leader who has successfully grown Digitas Health LifeBrands and Publicis LifeBrands into powerhouse organisations.

“I am confident she will reinvent the way we interact with our clients and usher the organisations to new heights in a post-digital healthcare age.”

Von Plato formerly served as co-president with Michael du Toit, who recently accepted a position as president of Everyday Health.

3rd March 2015

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
An agency called Owen

We’re a Healthcare Communications Agency specialising in Multi-channel Marketing to make you Digitally Fitter, Stronger & Faster....

Latest intelligence

Brain power: fresh approaches to Alzheimer’s drug discovery
New alliances are learning from past mistakes and breaking down research barriers...
Genomics integration: can the NHS rise to the challenge?
Experts gather to discuss the UK’s genomic landscape...
London
“Brexit has been a catalyst for UK clinical research... it’s turbocharged change”
The UK clinical trials environment has been transformed in recent years – but can it really buck Brexit’s risks and uncertainties?...

Infographics