As pharma grapples with the need to becomemore doctor- and patient-centric, can co-creation help it better engage andconnect with its audience by redefining industry relationships with physicians and improve patient care?
On 4 December, when M3 and their partners at Abundance, in association with PMGroup, will look at what co-creation could mean for pharma and bring to life what it could produced.
They will demonstrate how they have put this approach into practice to enhance and improve product development and marketing for brands like Doctors.net.uk, the BBC and NSPCC.
The presentations will be followed by a Q&A session for viewers to find out more about how co-creation works and how it could benefit their business.
Register for the webinar now - either to watch it live on the day or for access to a recorded version.
Speakers | |
Jenny Cowderoy, MD of Communications, M3 Europe | |
Debi Bester, Founder & Innovation Partner, Abundance | |
Chris Hudson, Innovation Director, Abundance |