Please login to the form below

Not currently logged in
Email:
Password:

Anthill Agency launch digital-focused academy

Partners with Actando’s PharmAcademy to boost pharma’s digital skills

AntHill Academy

Life science digital group Anthill Agency has extended its offerings in the form of a new academy.

Anthill Academy, set up in partnership with Actando’s PharmAcademy, was born out of a “recognised need in the pharmaceutical industry for upskilling and increased enthusiasm around the opportunity surrounding digital” according to Anthill.

The new academy will drive “fundamental” principles of digital marketing into its learning programme. It is also said to give users a “robust” and “aligned” understanding of digital marketing.

Expert users are also offered an array of modules that consist of topics, theories and practices surrounding the digital market.

Katrine Bach, chief executive officer, Anthill Agency, said: “Pharma needs to accelerate its digital adoption and, while we can learn a lot from outside the industry, pharma is unique.

“For our clients to succeed, we need to help them grow their in-house capabilities.

“Therefore, we’ve decided to share our own methodologies on digital strategies and solutions, and in doing so, we extend our engagement with our clients becoming not just as a digital provider but a true digital partner.”

Article by
Gemma Jones

14th June 2018

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Cuttsy + Cuttsy

How do you understand what patients really need, without actually living their lives? How do you walk in someone else’s...

Latest intelligence

patients
Retaining reader value in plain language summaries of clinical studies
Balancing the risk of misinterpretation with the public’s ability to understand simplified plain-language summaries...
Can we talk about the ego-bias and chemicals influencing your target audience’s behaviour?
Over the Summer, the Page & Page team became fascinated by two books on this very subject. Two books from one author, Dean Burnett, an eminent neuroscientist, lecturing at Cardiff...
Paris
Making Europe a leader in bioscience: boosting trust and opening minds
A vision of Paris as Europe's leading hub for life sciences innovation...

Infographics