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Astellas Europe selects Veeva's CRM system

Astellas picks Veeva's customer relationship management system for European employees

Astellas Pharma Europe has chosen Veeva System's customer relationship management (CRM) solution following an extensive review process.

The system will be used by 2,000 Astellas employees in more than 20 countries.

Peter Hurst, vice-president ISS, Astellas Pharma Europe, said: "We selected Veeva CRM because of its multi-tenant SaaS architecture, lower and transparent costs, and flexibility."

Astellas becomes Veeva System's 100th customer.

7th September 2011

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