London-headquartered AXON Communications has expanded its European business with the launch of a new office in Switzerland.
The specialty healthcare communications firm's new office will focus on supporting the global and European head offices of its Switzerland-based clients, and will serve as a gateway in offering its services to the wider Swiss pharma community.
Leading the new branch will be Claire Williams, who has been appointed as vice president and brings regional and global experience in pharmaceutical sales and marketing from a career working both in-house and with healthcare agencies.
Ralph Sutton, international managing partner at AXON, said: “To be successful, it is critical that we find the right people to lead the development of our businesses.
“Our goal is to strengthen our presence among Swiss-based companies, and we are confident Claire will help in creating and deepening meaningful connections with people who are important to the success of our business.”
The agency's new operation will be based in the city of Zug, one of Switzerland's pharmaceutical centres, and is close to both Basel and Zurich where many pharma and biotech firms are located.
AXON now has operations in five countries, adding to its existing locations in Canada, Denmark, the US and the UK.