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Doctors.net.uk strengthens its pharma team

Doctors.net.uk has made two new appointments to its pharma team in response to strong organic and new business growth

Doctors.net.uk has made two new appointments to its pharma team in response to strong organic and new business growth.

Marie Pickford joins as client services director and Ben Mansfield will take the role of business development manager.

Marie will be responsible for overseeing all pharma-sponsored communications and providing strategic client counsel. She has 13 years experience spanning the public and private healthcare sectors at TVF, Elsevier and CMPMedica.

Ben has more than 10 years' experience of delivering multi-channel promotional and educational campaigns for pharmaceutical brands including Schwarz Pharma and Janssen-Cilag. Before joining Doctors.net.uk he headed up digital strategy at specialist healthcare publisher MGP.

Carwyn Jones, head of the pharmaceutical business division at Doctors.net.uk, said: "As traditional routes to reaching doctors and other healthcare professionals continue to be challenged, more pharmaceutical companies are looking for targeted, flexible and cost-effective online campaigns.

"Marie and Ben have a wealth of expertise in delivering first class pharmaceutical communications campaigns and client service. They will help us keep pace with the strong growth in demand for Doctors.net.uk's pharmaceutical business services."

3rd August 2010

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