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Entries shortlisted for 2007 IPA Best of Health Awards

Agencies have been shortlisted for the 2007 IPA Best of Health Awards which showcase the best creative in healthcare advertising

There are 132 entries from 33 agencies shortlisted for the 2007 IPA Best of Health Awards, which showcase the best creative in healthcare advertising across across 29 categories including press, poster, direct, new media and international.

In total there were 250 entries from 44 agencies, coming from the UK, Ireland, Germany, Spain, USA and Australia, the final shortlist comprises London agencies, regional agencies and international.

Dean Woolley, Convenor of judges and founder of Woolley Pau, oversaw the judging process by a panel of high-calibre healthcare advertising professionals drawn from the top healthcare agencies in the UK, as well as one judge from overseas.

Category winners will be revealed at the awards night on 4 July 2007 at The Conservatory, Royal Hospital, Chelsea. These include two 'Best in Show' awards: one for the healthcare sector and one for consumer. The creative work will be displayed at the awards night.

Woolley said of the awards: ìFor me, what makes the Best of Health awards so coveted is that they are about absolute standards rather than competition. We donít hand out prizes on the basis of whoís first, second and third in any category, so work canít win just by virtue of being the best of a bad bunch. Instead we have looked at each entry on its own merits to decide whether it is strong enough to deserve recognition as among the best creative work ever done in healthcare. Anyone collecting a Best of Health Bronze, Silver or Gold can be justifiably proud of the achievement.î

Shortlisted agencies are:
Affiniti
Barkers
Big Pink
Cherry Advertising
Creative Lynx
DDB Health
Delaney Lund Knox Warren
Genesis
Global Healthcare
Guy Robertson Partnership
Halesway
Huntsworth Health
Jelly Communications
Junction 11
Langland
Liverpool Primary Care Trust Design Studio
Mando Group
McCann Erickson
Medicus Spain
New Performance Werbeagentur
Ogilvy Healthworld Advertising
Paling Walters
Pan Advertising
Pulsar Healthcare Communications
Rainmaker Advertising
Roundhouse HealthAd
Saatchi & Saatchi Healthcare
Seven Stones
Sudler & Hennessey International
Swordfish Advertising
Torre Lazur McCann
URSA Communications
Woolley Pau

For further details visit the IPA Best of Health Awards website by clicking on the following link: www.bestofhealthawards.co.uk

31st May 2007

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