Global Pricing Innovations and Partners4Access have formed a strategic partnership to offer pricing and access solutions for orphan drugs.
Together, the pricing and global access experts drugs hope to provide an strong specialist service offering creative market access strategies for the pharmaceutical industry.
The partnership will utilise data analytics and modeling to assess and calibrate these solutions, pooling expertise from both organisations.
Founder and chief executive of Global Pricing Innovations Preeti Patel, said: “When two companies share similar values, it is a great foundation for a strategic partnership.
“The common vision we share in creating innovative price and access solutions for our clients makes the partnership an obvious choice.
“Our combined knowledge and strengths will promote synergy and ensure high quality service to all our clients.”
Cementing the collaboration, the two firms will move their respective global headquarters to a shared site in Euston, London, with the collective team supported by an offshore presence in Asia.
Managing partner of the Holland-based Partners4Access Sophie Schmitz, said: “The choice of London as a headquarters is important for us to be close to our European and US clients.
“London has long been a hub of innovation for the pharmaceutical industry.”