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Healthcare comms network GLOBALHealthPR expands into Asia

Newly-launched Asia-Pacific headquarters will be led by James Yi

GLOBALHealthPRHealthcare communications network GLOBALHealthPR has expanded its Asian operations with the launch of a new Asia-Pacific (APAC) head office in Singapore.

The APAC hub will be lead by newly-appointed executive director James Yi, whose recent posts include managing director of Ogilvy Public Relations Vietnam and chief executive officer of Burson-Marsteller Korea.

Yi said: “GLOBALHealthPR has successfully harnessed the dedication and commitment of top independent agencies, creating a communications powerhouse with deep-rooted and focused experience across the APAC region.

“By aligning the strongest regional agencies, GLOBALHealthPR has created an unmatched ability to deliver health and science strategies, while remaining both nimble and aggressive in communicating with key stakeholders.”

The move comes as Hong Kong-based Madison Communications joins the fold, boosting the network's presence in the Asia Pacific region.

GLOBALHealthPR is now comprised of 19 partner agencies that operate in over 40 markets worldwide, with the network's headquarters stationed in New York and its European hub based at Aurora Communications' London office.

Jonathan Wilson, president of GLOBALHealthPR, added: “The Asia Pacific region is the source of considerable growth and innovation in the healthcare industry, creating an increased need for best-in-class, health-focused strategic communications solutions for clients in the region.

“James is a proven leader with more than two decades of experience working across diverse roles and geographies in the health and life-science industries.”

Article by
Rebecca Clifford

16th January 2017

From: Marketing



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