Please login to the form below

Not currently logged in
Email:
Password:

Huntsworth acquires The Creative Engagement agencies

The healthcare group adds WRG, The Moment and Just Communicate to its roster

HuntsworthLondon, UK-based healthcare communications and public relations group, Huntsworth has acquired three creative agencies - WRG, The Moment and Just Communicate - collectively known as The Creative Engagement.

The group has settled on a consideration of £24.7m - which will be financed through Huntsworth’s existing facilities - for the entire share capital of TCEG from funds managed by LDC Limited and members of TCEG’s management team.

The addition of TCEG - a group known for providing experiential marketing to mostly healthcare clients through events and digital, including virtual and augmented reality - will further Huntsworth’s ability to provide digital creativity to its clients.

The acquisition will also allow TCEG to benefit from access to Huntsworth’s existing healthcare clients and the TCEG management team - led by chief executive officer Russ Lidstone and chief operational officer David Sharrock - will remain with the business.

Paul Taaffee, CEO at Huntsworth, said: “TCEG is a great company with a wealth of talent and blue chip clients which will benefit from Huntsworth’s reach and connections especially in healthcare.

“With more and more clients seeking to engage both employees and customers with powerful experiences, TCEG is well positioned for future growth.”

Article by
Gemma Jones

6th July 2017

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Four Health Media

Four Health Media creates world class integrated media solutions with global reach, deep insight, innovative methods and a highly personal...

Latest intelligence

Creativity in a complex landscape: a pharma perspective
lue Latitude Health interviewed Mohamed Helal, Marketing Lead for Immunology IBVT at EMEA level for Janssen, to find out his view what an exceptional creative campaign looks like when working...
Keeping it real
Virtual and augmented realities are helping to shape the future possibilities for healthcare...
Perfecting the pharmaceutical pipeline with AI
How AI can transform the way we identify and validate research...

Infographics