Please login to the form below

Not currently logged in
Email:
Password:

KYNE bolsters digital offering

Medit will take the helm of KYNE’s digital strategy

KYNESpeciality health communications agency KYNE is boosting its digital offering with the help of AI-focused group Medit.

Under a new agreement, Julie O’Donnell, co-founder of Medit, will lead KYNE’s digital strategy and expand its digital resources as the company’s new global head of digital.

She said: “Having worked directly with the team, I can say that KYNE’s passion to create positive change in healthcare through innovative partnerships really fits with our mission at Medit.”

Medit aims to make medical education more ‘efficient’, supporting peer-to-peer learning and collaboration.

O’Donnell added: “KYNE’s unique perspective and network will really contribute to the success of Medit’s global launch, and no doubt, together we’ll have an impact in improving content discovery and sharing in healthcare.”

Prior to launching Medit, O’Donnell led digital and social marketing integration at Lundbeck.

David Kyne, fonder and CEO of KYNE, said: “As our industry continues its rapid rate of change, it is imperative that we look to technology partners like Medit and great talent like Julie to stay at the forefront of innovation in healthcare communications.

“Our investment in Medit is reflective of our continued focus on digital and the rapid growth KYNE has experienced in recent years.

“Combining Medit’s innovative technology with KYNE’s strategic communications efforts will further strengthen solutions we offer to our clients.”

Article by
Gemma Jones

8th May 2018

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Just::Health Communications

Just:: is a different kind of healthcare communications agency. Since 2006, we’ve been collaborating with clients around the world to...

Latest intelligence

Solaris Health looks at the gene therapy revolution
Gene therapies are bringing new hope for many people with diseases caused by genetic disorders...
PM Society Digital Awards – the power of together
Our chief executive, Emma Statham, writes about the value of awards and the power of together....
Seduction_feature_image_thumb.jpg
Seduce anyone in four simple steps
You know the health of the global economy is dependent on our ability to seduce one another – don’t you? And you know that we need to be able to...

Infographics