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PMEA 2013 opens for entry

Programme recognises responsible marketing and business practice in the healthcare industry

PMEA 2013 launches

The Pharmaceutical Market Excellence Awards (PMEA) programme for 2013 is now open for entry, with organisations invited to submit work that demonstrates responsible marketing and business practice in healthcare.

Produced by PMLiVE publisher PMGroup, PMEA 2013 aims to recognise work that has played a role in benefiting society, in getting medicine to the patient, ensuring that it is used in the best way and whose outcome is fairly evaluated.

The last few years have proven to be a particularly testing time for the healthcare industry and major challenges have had to be faced. This changing environment means that new, intelligent and creative ways of working have been introduced to bring about improvements in healthcare for patients and value for healthcare providers and payers.

PMEA 2013 reflects those changes and its 18 categories are specifically designed to recognise and commend excellence, best practice and innovation in local, European and international healthcare markets.

If you have worked on a programme that has improved health outcomes by…

• changing perceptions and/or behaviour that resulted in improved standards of care

• ensuring delivery of the right medicine/service to the right patient

• challenging inequalities in access to medicines

• ensuring that treatment is used in the best way

• preventing the onset of disease

• preventing the spread of disease

… there's a PMEA category for you.

PMEA is now in its 13th year and success at the awards continues to be recognised as a key driver for business growth and for building morale with internal and external stakeholders alike.

"PMEA are the best awards in the industry as they are the most objective and look holistically at the whole picture," said Rob Wood, STEM Marketing.

Entry is open to UK or European pharmaceutical, biotech, ethical, life science, OTC and medical device/diagnostic companies; healthcare agencies and consultancies; management consultants acting on behalf (and with the full authorisation) of a client pharmaceutical company; patient associations and charities; and trade organisations and professional bodies.

Deadline for entry is Thursday July 25, 2013, with an extension to July 31 available at an additional charge.

The PMEA 2013 ceremony will take place at The London Hilton, Park Lane, on November 28, 2013.

12th June 2013

From: Sales, Marketing

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