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Saatchi & Saatchi Wellness launches annual design competition

Teams up with British educational charity to support emerging talent

The Creative Crate

London-based advertising agency Saatchi & Saatchi Wellness has partnered up with educational charity D&AD Design to support creative talent.

The competition, which was free-to-enter, encouraged participants to design a beer bottle label representative of the Saatchi & Saatchi Wellness six principles of creativity – curiosity, simplicity, authenticity, audacity, tenacity and responsibly.

The winning designers and illustrators won industry placements and workshops with agencies including London-based animation group Mummu and creative management agency Bernstein & Andriulli.

Jamie Thompson, associate creative director, Saatchi & Saatchi Wellness, said: “We believe that there are six principles to great creativity. And we have brought these to life in the world’s most creative case of beer. Our Creative Crate will give emerging design and illustration talent the opportunity to craft a career in the industry.’’

Article by
Gemma Jones

24th July 2018

From: Marketing



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