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Genetic Digital Launches Dedicated Apps Division

Genetic Digital, a specialist healthcare and pharma digital marketing agency has launched a dedicated health and medical app development division called ‘Genetic Apps’.

Genetic Apps will focus solely on mHealth strategy and building and promoting health, fitness and medical apps aimed for use by health professionals, patients and sports enthusiasts.

Damon Lightley, MD of Genetic Digital comments: “The last 6 months has been an exciting time in Genetic Digital’s growth and we’ve established ourselves as one of the UK’s leading experts in the area of health app development. We’ve built some highly innovative apps for the likes of the NHS and pharma brands and in 2013 we completed the development of our first MHRA approved app, which at the time we believe was only the second app in the UK (the first one being the Mersey Burns App) to carry the CE mark as a class 1 medical device.”  

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16th January 2014