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IGNIFI

If you could rely on high-quality creative, advertising and marketing services delivered on time, on budget and hassle-free, would that make a difference to your performance?

IGNIFI can enable you and your business – creating, enhancing and controlling critical communications that engage and motivate your customers, colleagues and patients to act.

IGNIFI sparks and sustains successful brands in healthcare, wellbeing and active lifestyle. Our flexible, friendly attitude is coupled with the expertise and grit to get things done, and done well.

Discover the power of IF.

Areas of Expertise

Healthcare experience

IGNIFI has a 30 year pedigree of creative communication in health, wellbeing and active lifestyle, working with global and local brands, stakeholder organisations, healthcare professionals, patients and consumers. Our diverse experience in human and animal health includes:

  • gastroenterology
  • rheumatology
  • cardiovascular disease
  • diabetes
  • women’s health
  • nutrition
  • allergy
  • infectious diseases
  • wound care
  • medical devices


Key capabilities


IGNIFI is a well-rounded team of 25 people that include marketing, creative, design, digital and life science disciplines – with both agency and client-side experience. We are also a Veeva Full Service Content Partner with staff accredited in business and technical certification for all key Veeva apps (CLM, Engage, PromoMats and Approved Email).

Our services include:

  • multi-channel campaign creative
  • global campaign localisation
  • brand identity and revitalisation
  • brand planning
  • copy and message development
  • digital sales aids
  • website design and build
  • social media campaigns
  • email marketing campaigns
  • exhibitions and experiential marketing
  • print management
  • sales force asset management


First-class service

Our dedicated client services team provide a proactive, flexible approach focused on understanding objectives and achieving desired outcomes in a friendly, professional manner with optimum resource and minimum fuss.

Clients

  • Allergan
  • Biogen
  • Boehringer Ingelheim
  • CO.DON
  • Danone Nutricia
  • Ferring Pharmaceuticals
  • GW Pharmaceuticals
  • Kyowa Kirin
  • Sobi
  • Theramex
  • Veriton Pharma
  • Vifor Pharma

Team

IGNIFI Managing Director
Dave Watson
Managing Director
dave.watson@ignifi.co.uk
View LinkedIn profile
John Horn
Operations Director
john.horn@ignifi.co.uk
View LinkedIn profile
Sarah Thompson
Group Account Director
sarah.thompson@ignifi.co.uk
View LinkedIn profile
Claire Hodgson
Account Director
claire.hodgson@ignifi.co.uk
View LinkedIn profile

White Papers and Resources

Is COVID-19 yet another barrier to contraceptive access?

In this blog, we’re revisiting the concerns raised in our 2020 MAGNIFI around women’s access to contraceptives in the UK and beyond alongside the influence of the COVID-19 pandemic.

WHITE PAPER: From bench to bedside in one year - how the race for a COVID-19 vaccine will change the future of drug development

In this edition of MAGNIFI, we discuss the factors behind this acceleration in development of the COVID-19 vaccines and what this might mean for the future of pharma

5 ways that lockdowns and restrictions could be affecting our allergies

Over this last year, lockdowns and restrictions have led to changes in the day-to-day environments for people across the world. For Allergy Awareness week, we wanted to explore some of the significant ways that this may have impacted our experiences with allergies.

WHITE PAPER: Why do men die younger?

It’s a commonly accepted fact that women outlive men. Wherever you live, there’s a good chance that men will die on average eight years earlier than women. Is this an unavoidable fact of genetics or a problem we can begin to solve during the 2020s? We delve into the challenges of men’s health and ask what this means for the healthcare industry. (Originally published March 2020)

WHITE PAPER: What's missing in women's health?

In July of last year, amidst stories in the press around HRT and contraception shortages, endometriosis going undiagnosed and unsafe medical devices being offered to women, we wrote an edition of MAGNIFI investigating the common theme between these stories – women were being let down when it came to their healthcare. Now, in 2021 for endometriosis awareness month, we are resharing this article and again asking the question: ‘what’s missing in women’s health?’

10 Top Tips to Optimise Your Virtual Conference

A virtual conference is a live digital event, built around an agenda to replicate an in-person event. In this blog, Digital Engagement Manager Laura Smith shares her 10 top tips for getting the most out of your virtual conference.

WHITE PAPER: Marketing fulfilment – a balancing act

A guide to super-charging this ‘make or break’ element of your marketing function

WHITE PAPER: Patient nonadherence – the $637bn paradox

What’s not changed for 50 years, kills 200,000 Europeans annually, costs pharma $637 billion and the NHS over £500 million a year? We’ll tell you.

Artificial Intelligence in healthcare

Artificial intelligence is already out-diagnosing experts, but would you put a computer in charge of your healthcare? The good, the bad; we take a look.

More tell, less sell: HCP-centric comms
Communicating with HCPs 101: we put ourselves in HCPs’ shoes to understand exactly what they want from pharma communications.
Irritable Bowel Syndrome (IBS) patient insights

It’s common. It’s debilitating. We’re talking about IBS. In this issue of MAGNIFI, we explore the insights of patients suffering with IBS, while also looking into research around the HCP–patient relationship. Join us as we try to uncover whether these insights can be leveraged to improve patients’ healthcare experience.

Wearables and healthcare

What place do wearables have in affecting actual patient health outcomes and can they contribute to the NHS’s sustainability agenda? Or are they just the latest fad?

Videos and Podcasts

Latest Tweets

Testimonials

"I've just reviewed our new website and it looks incredible! The clarity of the messaging is superb in terms of explaining a complex subject. This really sets a bar for rare disease communications. Well done all- really impressive."
EMEA MARKETING DIRECTOR
Global Pharmaceutical Company

-

"I wanted to say a huge THANK YOU for all your hard work and support- it is really appreciated, we managed to launch all materials copy-cleared for a successful launch, including the DSA, leave piece, banner stand, box stands, deployment book, RMP materials mailer, Patient pad, Dear Dr letter, SPC cover, training slides, SPC validation, RMP materials to the MHRA, the Letter to the DoH, and the API, which is fantastic work, along with the task I always fear the most of putting the DSA into Veeva!"
BRAND MANAGER
Global Pharmaceutical Company

-

"I cannot tell you how much easier your team makes my life on a daily basis whilst being a joy to work with. Their flexibility, professional approach and speed of delivering high quality work is something I honestly do not see in any other agency. Not only that, but their willingness to work with other agencies to contribute to overall success is incredible. Awesome to work with you!"
CONSUMER HEALTH BRAND MANAGER
Global Nutrition Company

-

"Of all the marketing campaigns I’ve worked on, this has been the smoothest run. Exceptionally well received, approved across the board and the sales force are behind it all the way. I’m delighted you’re on my team."
BRAND MANAGER
Global Top 20 Pharma Company

-

"Thanks for your scrupulous eye for detail and for being so proactive, organised and dedicated. Working with you is a delight. If only all agencies instilled me with the same confidence and peace of mind as you do."
CHANNEL STRATEGY MANAGER
Infant Nutrition

-

"Excellent work- THANK YOU! It’s accolade itself to get such positive comments from our global science director as she really only ever hands out compliments to those truly deserving it. Please do share with your team as this has been a great effort by you all."
GLOBAL TRAINING LEAD
Biopharmaceutical Company

Networks

  • IGNIFI is a corporate member of the Pharmaceutical Marketing Society
  • We have members of staff who are FCIM and MCIM active members of the Chartered Institute of Marketing
  • IGNIFI is a Veeva Full Service Content Partner with staff certified in all key Veeva apps
  • We are also a member of Medlink, Bionow and the Veterinary Marketing Association

Company Details

IGNIFI

0044 (0) 191 423 8000

Contact Website

Address:
IGNIFI LTD
43 WEST SUNNISIDE
Sunderland
Tyne and Wear
SR1 1BA
United Kingdom

Latest content on this profile

Is COVID-19 yet another barrier to contraceptive access?
In this blog, we’re revisiting the concerns raised in our 2020 MAGNIFI around women’s access to contraceptives in the UK and beyond alongside the influence of the COVID-19 pandemic.
IGNIFI
WHITE PAPER: From bench to bedside in one year - how the race for a COVID-19 vaccine will change the future of drug development
In this edition of MAGNIFI, we discuss the factors behind this acceleration in development of the COVID-19 vaccines and what this might mean for the future of pharma
IGNIFI
5 ways that lockdowns and restrictions could be affecting our allergies
Over this last year, lockdowns and restrictions have led to changes in the day-to-day environments for people across the world. For Allergy Awareness week, we wanted to explore some of the significant ways that this may have impacted our experiences with allergies.
IGNIFI
WHITE PAPER: Why do men die younger?
It’s a commonly accepted fact that women outlive men. Wherever you live, there’s a good chance that men will die on average eight years earlier than women. Is this an unavoidable fact of genetics or a problem we can begin to solve during the 2020s? We delve into the challenges of men’s health and ask what this means for the healthcare industry. (Originally published March 2020)
IGNIFI
WHITE PAPER: What's missing in women's health?
In July of last year, amidst stories in the press around HRT and contraception shortages, endometriosis going undiagnosed and unsafe medical devices being offered to women, we wrote an edition of MAGNIFI investigating the common theme between these stories – women were being let down when it came to their healthcare. Now, in 2021 for endometriosis awareness month, we are resharing this article and again asking the question: ‘what’s missing in women’s health?’
IGNIFI
10 Top Tips to Optimise Your Virtual Conference
A virtual conference is a live digital event, built around an agenda to replicate an in-person event. In this blog, Digital Engagement Manager Laura Smith shares her 10 top tips for getting the most out of your virtual conference.
IGNIFI