Please login to the form below

Engaging on trusted ground is vital for doctors

The PMGroup’s ‘Digital Futures survey 2014’, which highlighted the value of HCP networks to the pharma industry, is backed up by a study into doctors’ online behaviour, which suggests that the phenomenal growth in HCP networks has occurred independently of doctors’ participation in open social media sites.

Read the full article here:

http://www.pmlive.com/digital_handbook/online_audiences/online_physician_communities/trust_is_key_to_online_engagement/



12th May 2014

Share