Please login to the form below

Connected Patients - Adopting a patient-centric approach in emerging markets


The concept of patient centricity and putting the patient at the heart of care is being widely adopted by the healthcare industry – the general consensus being that it’s going to be critical to future success.

Many pharmaceutical companies do more now for patients than just deliver safe and effective drugs – they offer support beyond the pill such as utilising digital technology to engage patients But very often the focus has been on more developed markets. Arguably there is more need, and benefit, for a patient-centric approach to be taken in the emerging and growth markets where we know that patients are the key stakeholders and need to be fully engaged in the treatment decision.

Read the full article: https://www.researchpartnership.com/news/2018/05/connected-patients-adopting-a-patient-centric-appro...


30th May 2018

Share

Tags

Company Details

Research Partnership

+44 (0)20 8069 5000

Contact Website

Address:
Chester House
Fulham Green
81-83 Fulham High Street
London
SW6 3JW
United Kingdom

Latest content on this profile

Live webinar from Singapore
Digital #marcomms: How to evaluate and optimise marketing activities impacted by COVID-19
Research Partnership
Webinar
Every voice counts in MedTech – Getting more with less via an innovative trade-off technique
Research Partnership
Guide
UX research
Research Partnership
Article: Why pharma must trust the science of behaviour

Research Partnership
Case study
Using qualitative conjoint to assess willingness-to-pay
Research Partnership
Consumer health specialist joins Research Partnership Inc
Global healthcare market research consultancy Research Partnership has appointed Jennifer Stewart as a Director in their US offices in Philadelphia.
Research Partnership