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Webinar: Ensuring an Actionable Segmentation


A segmentation study comes with high visibility and high stakes across your marketing and sales organisations. Ensuring that a segmentation is actionable is a consistent issue, particularly when stakeholders with multiple interests are involved.

Download our latest webcast in which our quantitative experts Tom Nolte and Dr Marianne Jaeger will utilise knowledge and experience garnered from more than 25 years of conducting global segmentations, to explore some of the key segmentation challenges and show you how to ensure adoption and use across your business.

http://www.researchpartnership.com/news/2016/08/webinar-ensuring-an-actionable-segmentation/

23rd November 2016

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Research Partnership

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