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Webinar: Reinventing Conference Research Using Mobile Technology

With the use of a real-life customer case study, this short 15 min webinar recording will describe the opportunities presented by mobile technology in a conference setting and how this new methodological approach can offer a superior way of eliciting delegate insights
Watch this webinar now to discover the objectives, limitations, opportunities and challenges of conference research,fresh and engaging ways of evaluating your presence, the benefits of mobile for pre-recruiting and targeting physicians, evaluating pre and post conference perceptions and beliefs, the ease of gathering rich and varied insights, the speed of real-time reporting and analysis and how mobile technology can help you deliver early feedback on potential usage of pipeline products.

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18th September 2013