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Creative Medical Research

CMR specialises in Medical device market research along with offering a participant recruitment for Human Factors research.

Having worked with 9 or the top 15 medical device manufacturers and 7 of the top 12 pharma companies, we provide research solutions to a global client base with experience of providing meaningful insights at every phase of the medical device product lifecycle. 


We know devices.
We understand what our clients go through to create a great device and we know how to communicate with our clients’ target audiences. Our collaborative approach ensures that we suggest methodologies that deliver a detailed tailored analysis, giving our clients intelligent insights that adds significant value to their products.

End to end project management
Projects are managed from start to finish by experienced, www.creativemedicalresearch.com/team/ senior project managers. With such senior representation invested across all areas of the project, this ensures we deliver high quality insights and our recommendations are based around an in depth understanding of the clients’ commercial position.

We may not be big...
...But we are adept at researching the aspects that help make any device successful. Our size gives us the flexibility to react quickly to our client’s changing needs during projects and our multinational partner network enables us to select the right partner for each project. 

Markets we've worked in
Over the last 18 years we’ve gained great strength and experience in a multitude of markets, in particular Europe, US, Canada, Brazil, Japan, China. Having worked across many devices and therapy areas our key areas of expertise include:

Diabetes
Pulmonary
Anaesthesia
Surgical
Drug delivery
Patient warming
Diagnostics
...and vascular access to name but a few.

Our Recruitment service, Creative Medical Recruit has worked across an array of therapy areas and is particularly adept at recruiting participants from hard to reach groups. We'll also manage all aspects of the fieldswork for you from checking or writing screeners, booking facilities and organising logistics through to moderation, translation and transcription.

Areas of Expertise

Working with a full range of devices we have particular expertise in handheld and consumable devices with a specific focus:
  • Infusion
  • Vascular access
  • Surgical consummables
  • Diagnostics and monitoring
  • Drug delivery
Specific therapy areas we've worked in include:
  • Diabetes
  • Anaesthesiology
  • Automimmune
  • Respiratory
  • Cardiovascular
  • Surgical

Clients

  • Roche
  • Siemens
  • BD
  • Baxter
  • Medtronic
  • Bayer
  • Biotronik
  • Abbott Diabetes Care

Team

Hayley Algar, Creative Medical Research, Medical Device research specialists
Hayley Algar
Director of Participant Recruitment
hayley.algar@creativemedicalresearch.com
View LinkedIn profile
Lucy Little, Creative Medical Research, Medical Device research specialists
Lucy Little
Research Manager
lucy.little@creativemedicalresearch.com
Matt Bowles, Research Manager
Matt Bowles
Research Manager
matthew.bowles@creativemedicalresearch.com
Stephie Cottee
Stephanie Cottee
Research Project Manager
stephanie.cottee@creativemedicalresearch.com
View LinkedIn profile

Press Releases

Global Influencers in Diabetes Insights report
A new report delivering the insights of influencers in the diabetes online community has been released by medical device market research agency, Creative Medical Research (CMR). The report highlights that technological advances in diabetes devices are seen to be device company led rather than offering a tailored people-centric approach. Findings also identified that the speed of product development is not adequate and that manufacturers should work with people with diabetes (PWD) to ensure devices are customisable and interoperable with others to enable greater success.
CMR to feature in new healthcare documentary
How can innovative market research help medical device manufacturers create better health outcomes for patients? That's the topic of a new documentary due to air on Sky digital channel 189 on 30th October.

White Papers and Resources

What to look for in a medical market research company
Every year, medical device manufacturers spend huge sums on product development. Successful decisions about how that product will look, how it will work, labelling, packaging and price don't happen in a vacuum but are based on hard evidence - or at least, they should be. A market research agency's sole job is to access and communicate that evidence. Gathering customer insight and feedback is no simple task. It requires careful consideration, planning, proficiency in market research methods, and a strong desire to work collaboratively with the end client to fully understand their business objectives. . A good market research agency will help you understand your customers and ultimately make better decisions. But how do you know which agency is right for you?
CES 2017 – Medical Device Top Picks
Connected tech was the overriding theme at this year's Consumer Electronics Show in Las Vegas. But among all that consumer gadgetry, there were some great medical devices too. So what are the ones to watch in 2017?
What is MaxDiff?
MaxDiff - (aka maximum difference scaling) can help market researchers pare down a wealth of information into precise and actionable insights. Sarah Mackinnon, Research Manager at Creative Medical Research, looks into the pros and cons of this research methodology.

Videos

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Testimonials

CMR's interactive and engaging working style contributed strongly to high-quality, meaningful results within a challenging timeframe. CMR managed to over-deliver on what was promised, greatly helping us to address all elements of the complex strategic questions we needed to answer. 
Business Development Manager, Medical Device Manufacturer

Company Details

Creative Medical Research

01473 832211

Contact Website

Address:
9 Pegasus
Orion Court
Great Blakenham
Ipswich
IP6 0LW
United Kingdom

Latest content on this profile

Global Influencers in Diabetes Insights report
A new report delivering the insights of influencers in the diabetes online community has been released by medical device market research agency, Creative Medical Research (CMR). The report highlights that technological advances in diabetes devices are seen to be device company led rather than offering a tailored people-centric approach. Findings also identified that the speed of product development is not adequate and that manufacturers should work with people with diabetes (PWD) to ensure devices are customisable and interoperable with others to enable greater success.
Creative Medical Research
What to look for in a medical market research company
Every year, medical device manufacturers spend huge sums on product development. Successful decisions about how that product will look, how it will work, labelling, packaging and price don't happen in a vacuum but are based on hard evidence - or at least, they should be. A market research agency's sole job is to access and communicate that evidence. Gathering customer insight and feedback is no simple task. It requires careful consideration, planning, proficiency in market research methods, and a strong desire to work collaboratively with the end client to fully understand their business objectives. . A good market research agency will help you understand your customers and ultimately make better decisions. But how do you know which agency is right for you?
Creative Medical Research
CES 2017 – Medical Device Top Picks
Connected tech was the overriding theme at this year's Consumer Electronics Show in Las Vegas. But among all that consumer gadgetry, there were some great medical devices too. So what are the ones to watch in 2017?
Creative Medical Research
CMR: towards a holistic view of patient care
The last five years have seen technology transform the traditional patient/HCP relationship. In this short clip, CMR's George Ashford and Lucy Snowdon discuss how tech can create a holistic view of healthcare and improve outcomes for patients and HCPs.
Creative Medical Research
Optimising Research in Healthcare
Medical device manufacturers spend millions of pounds on NPD so how can they ensure that their products end up in the right hands? This 25 minute Sky broadcast featuring CMR explains how innovative human factors research can expose brand preference, usability and product appeal which enables manufacturers to more easily engage with patients and HCPs.
Creative Medical Research
About Creative Medical Research | CMR Company Overview
Located near Ipswich, UK, Creative Medical Research is a full service market research agency specialising in medical device market research. Established in 1990, CMR helps its global client base - which includes Abbott, Sanofi and BD - to develop better medical devices and treatments for patients by creating high-quality research outputs that deliver action points for commercial success. Watch this short video to get a feel for what we do and why our clients choose us. More at www.creativemedicalresearch.com
Creative Medical Research