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Ashfield achieves another double win at the PF Awards 2017

We are thrilled to announce that we had two winners at the 2017 Pf Awards, the largest pharmaceutical sales awards in the UK.

A huge congratulations to Kathy Wadhams, who walked away with our first award of the night, the Clinical Nursing Award. Continuing our success was Neil Lawton, who won the highly competitive e-Representative Award, which Ashfield has now claimed for the second year in a row.

Our winners were chosen following a vigorous assessment process, in which candidates have to prove their skill and expertise to a panel of judges, across a challenging set of criteria.

Kathy commented on her well-deserved win: “This award means so much to me. I am in a job that I love and to be awarded as a nurse is absolutely amazing! Spending time with patients – and seeing them improve – is fantastic. Thank you all for your support”.

Neil said: “It was absolutely brilliant to represent Ashfield on Thursday evening, only made better by solidifying our achievements of last year and lifting the trophy for e-detailing for a second year running! This was only made possible by having the support of a great team behind me. Thank you Ashfield, what a great team!”

Commenting on the win, Colin Watson, Managing Director of Ashfield Commercial and Clinical UK, said:  “We are delighted our employees have been recognised by the Pf Awards, especially in these categories. Ashfield is committed to patient support services and helping achieve better patient outcomes, so we’re incredibly proud of Kathy for winning the Clinical Nursing Award. Neil’s e-Representative award is equally well deserved and reflects our commitment to excellence in our Contact Centre for the second year running.”

Ashfield was also a proud sponsor of the Account Management Team category in recognition of the importance of this role within the pharmaceutical industry.

The Pf Awards are the leading pharmaceutical awards in the UK, and have been recognising talent in the industry for the last 17 years.  

If you have any questions about Pf Awards or our past winners please contact or to find out more about Ashfield, visit

20th April 2017



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