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Fox&Cat

We deliver high-value healthcare communications seamlessly aligned to our clients’ communications needs, team set up and available resources. Through our industry-first planning tool ADAPTTM, we are able to deliver award-winning outcomes despite the increasing pressure to deliver more for less.

As an integrated healthcare communications agency, we work across the full spectrum of marcomms disciplines, from strategic planning and concept creation to multi-channel tactical delivery and programme measurement and evaluation.

We are a trusted senior team of over 70 consultants spanning all aspects of PR & communications. We operate across the health landscape including pharma & life sciences, biotech, consumer health, charities, patient & professional groups, and NGOs.

Our ability to be efficient and effective is down to ADAPTTM; a duel-focused strategic planning framework that parallels the importance of effective, efficient and amicable ways of delivering work, with the importance creating award-winning campaigns and programmes. ADAPTTM was co-created with clients, procurement leads, behaviour change specialists and coaches to ensure it unlocks the collective potential of client and agency resources.

We invest in client-agency partnerships ensuring the relationship stays healthy and productive. We continually monitor progress to ensure spend returns the best results and outcomes. We are 25% better value than the industry average, receiving an average of 97% for performance across our client base in 2023.

So with Fox&Cat, you get a focused, caring, competent team that delivers more efficiently and effectively than through a hierarchical agency model.

Fox&Cat: Deliver clever, stronger together.

www.foxandcat.co.uk

, Hampshire, United Kingdom

Fox&Cat is a multi-award winning agency receiving 8 awards and accolades in 2023/24 for its lean operating model, pro bono and client work. Award wins include:

PR Week – New Consultancy of the Year 2023/24

PR Week – Agency to Watch in 2024

SME – Best Healthcare Communications Agency of the Year 2024

PM Society – Internal Communications Campaign of the Year (Silver)

PM Society – Meetings & Events (Bronze)

The Drum – Health & Wellbeing (Highly Commended)

UK Digital PR Awards – Low Budget Campaign of the Year 2023/24

UK Agency Awards – Best CSR Campaign of the Year 2023/24

- PMLiVE

Full integrated healthcare communications

Select a skill you need, or use our full suite of services

Planning

  • Insights & strategy
  • Research (qual and quant)
  • Creative campaign creation

Delivery

  • Educational campaigns
  • Video & animation
  • Social & digital
  • Web (front & back)
  • Corporate communications & IR
  • Earned media
  • Paid media
  • Owned media
  • Internal communications
  • Design & UX
  • Patient advocacy
  • Issues management & crisis management
  • Measurement & evaluation

Therapy areas of expertise

  • Congenital disorders
  • Rare diseases
  • Asthma
  • Childhood immunology
  • Oncology & paediatric cancers
  • Skin care
  • Respiratory
  • Medical devices
  • Neurology
  • Eye health
  • Ophthalmology
  • Cardiology
  • Diabetes
  • Auto-immune disorders
  • Haemophilia
  • Sleep
  • Functional foods
  • Orthodontics
  • Anxiety
  • Heart failure
  • Wound care
  • Osteoporosis
  • Inflammation
  • Vision & hearing
  • Paid management
  • Arthritis
  • Infections diseases
  • Stoma
  • Dementia & Alzheimer’s
  • Parkinson’s disease

Read more about our services here.

A new campaign to welcome and celebrate neurodiversity across the UK healthcare communications industry

THINKING DIFFERENT This Neurodiversity Celebration Week (18 to 22 March) the Healthcare Communications Association (HCA), Fox&Cat, and The ADHD Foundation have joined forces to launch a new campaign to help...

Multi-award-winning healthcare communications agency fox&cat scoops PR Week’s New Consultancy of the Year 2023

Recognised for its focus on wellbeing and its unique, lean and agile agency model, integrated healthcare communications agency, fox&cat has won ‘New Consultancy of the Year’ at PR Week’s 2023...

New campaign to help guide conversations around the menopause at work for those working in health communications

This World Menopause Day, fox&cat, the Healthcare Communications Association (HCA) and The Menopause Charity have launched a joint campaign to help guide important conversations around the menopause at work for...

So, you can deliver excellent outcomes & meaningful impact at low cost

Under the tree: an example of behaviour-change in mental health by fox&cat.

Mental health in PR: New industry-wide CPD-accredited training programme launches to help manage work-related pressure and stress

Fox&cat, CIPR, PRCA and HCA launch Under the tree: a free training programme designed to equip agency, in-house and independent communications practitioners with the skills they need to manage work-related...

Fox&Cat Now Helps All Communications Teams To Thrive Under Pressure

Specialist communications agency fox&cat relaunches today with a refined proposition: to help all communications teams thrive under pressure.  So, whether pressure is being felt in an in-house team, an agency, or...

Next Generation Consultancy Launches To Help Creative Agency Teams Manage The Pressures Of Agency Life

A new ‘mould-breaking’ virtual support agency, fox&cat emerges today with a clear mission – to help creative agency teams manage the growing and evolving pressures of agency life. Initial roll-out...

How brands can rise to meet consumers’ high self-care expectations

With ‘The Great Deceleration’ – a move towards slow living, and a focus on improving mental wellbeing being two predicted trends this year, does this open the door to a...

The speed of science and the pace of comms

Pharma red tape slows comms but there is a solution, Paul Hutchings, founder of fox&cat, writes.

Humancomms for humancare?

Paul Hutchings, founder of fox&cat, writes on the role of humour in healthcare comms: PharmaComms 2023

#Wellbeing Week: Let's tackle pressure

Hear from Paul Hutchings, founder of foxandcat.online, with tips and advice to help your comms team thrive under pressure

Employee wellbeing in creative agencies: three tips to get you started

Paul Hutchings, founder of fox&cat, and new friend, Welfy, a workplace wellbeing training firm, discuss the importance of collaboration

Managing unhelpful pressure in your creative agency: the human approach

Paul Hutchings, founder of fox&cat, answers the questions: what does it mean to be human in 2021? Are we putting ourselves under too much pressure?

Happiness and wellbeing: you can have both, but they’re not the same thing

"Wellbeing needs to remain central to leadersip", writes Paul Hutchings, founder of fox&cat. In this article Paul and his network explain the difference between wellbeing and happiness. And how problems...

How nature can help you manage the pressures of agency life

Paul Hutchings, founder of fox&cat, outlines how nature can help you can boost staff wellbeing in your agency this Mental Health Awareness Week

Leaders leading leaders: objectivity and respecting the micro-leader

Passionate leaders go far. But clip their wings, fail to recognise their skills or respect their passions, and you’re set for uproar. Especially with Gen Z now established in the...

Oh no… not more training

Paul Hutchings, founder of fox&cat, discusses ways to help your team manage pressure in a more human, pressure-centric and engaging way

As a business, pro bono work is in our DNA, with 50% of our profits going to pro bono work each year.

Why? Because helping resolve the world’s health challenges is our purpose, and far more important to us than profit.

Where? Right now, our pro bono work is focused on improving mental wellbeing. 9 in 10 people working in communications experience poor mental health, and 7 in 10 experience chronic stress.

Our latest projects:

Under the tree: In 2023, we helped 4,631 comms professionals address and better manage the pressure and stress that seem to be so rife in our industry. Afterwards, 90% told us that they felt better able and empowered to deal with it. In 2024, we’re sponsoring a new venture to pick up where we left off.

Thinking Different: Neurodivergent people experience more stress than the average person and nearly 20% of people working in comms are neurodivergent. We’ve created a campaign to ensure that neurodiversity is welcomed and celebrated across our industry, creating inclusive workplaces that benefit from neurodiversity while helping reduce stress for neurodivergent people.

Me & My MenoPAUSE: A lack of communication between businesses and those going through the menopause causes unnecessary stress. We worked with the HCA in driving a crucial workplace mission: to promote healthy discussion between those experiencing menopause symptoms and their employers. And we’ve already seen some 3,500 engagements with materials and assets over six months.

Creating Healthy Communities: Healthy individuals need healthy communities – a belief that inspired us to support Lions in creating a community of new members in the South of England. Our work is leading to new members joining to do their bit in building a healthier community.

 

 

We are a trusted senior team of over 70 consultants spanning all aspects of PR & communications.

Paul Hutchings

Paul Hutchings
Founder
07753920105

We currently work in oncology, smoking cessation, plant medicine and mental wellbeing.

We are experts at supporting product, service and therapy area propositions across all key healthcare sectors – in the UK and beyond. We work for:

Pharma & Life Sciences

Biotech

Tech& Devices

Charities & NGOs

NHS & Government

Healthcare Professional Groups

Consumer Brands

Fitness & Wellbeing

“Fox&Cat’s understanding in oncology and dedication to delivering excellent results have made them a valued communications partners at a key point in our journey.”

Paul, Corporate Affairs Head (Oncology), AstraZeneca UK 

 

“Fox&Cat’s collaborative approach exceeded our expectations. The team’s fast and flexible model helped us deliver excellent work at speed and was the foundation of our successful partnership.”

Emma, Communications Manager, AstraZeneca UK 

 

“I can’t thank Fox&Cat enough for their support on our product launch. They are a great fit for our team; understanding of our needs and the ways we work meaning they deliver excellent results under extreme pressure.”

Michael Ho, Franchise Manager, Consilient Health 

 

“Fox&Cat are experts in their field who understand exactly what we need. They are responsive, ambitious and always deliver on time.”

Amanda, UK Country Manager, Consilient Health  

 

“Fox&Cat truly understood what we were trying to achieve; creating a professional product that will help us to generate the right sort of attention moving forward.”

Terry, Product Co-ordinator, Lions 

 

 

 

 

Company Details

 Latest Content from  Fox&Cat 

A new campaign to welcome and celebrate neurodiversity across the UK healthcare communications industry

THINKING DIFFERENT This Neurodiversity Celebration Week (18 to 22 March) the Healthcare Communications Association (HCA), Fox&Cat, and The ADHD Foundation have joined forces to launch a new campaign to help...

How brands can rise to meet consumers’ high self-care expectations

With ‘The Great Deceleration’ – a move towards slow living, and a focus on improving mental wellbeing being two predicted trends this year, does this open the door to a...

Multi-award-winning healthcare communications agency fox&cat scoops PR Week’s New Consultancy of the Year 2023

Recognised for its focus on wellbeing and its unique, lean and agile agency model, integrated healthcare communications agency, fox&cat has won ‘New Consultancy of the Year’ at PR Week’s 2023...

New campaign to help guide conversations around the menopause at work for those working in health communications

This World Menopause Day, fox&cat, the Healthcare Communications Association (HCA) and The Menopause Charity have launched a joint campaign to help guide important conversations around the menopause at work for...

So, you can deliver excellent outcomes & meaningful impact at low cost

Under the tree: an example of behaviour-change in mental health by fox&cat.

The speed of science and the pace of comms

Pharma red tape slows comms but there is a solution, Paul Hutchings, founder of fox&cat, writes.

Humancomms for humancare?

Paul Hutchings, founder of fox&cat, writes on the role of humour in healthcare comms: PharmaComms 2023

Mental health in PR: New industry-wide CPD-accredited training programme launches to help manage work-related pressure and stress

Fox&cat, CIPR, PRCA and HCA launch Under the tree: a free training programme designed to equip agency, in-house and independent communications practitioners with the skills they need to manage work-related...

#Wellbeing Week: Let's tackle pressure

Hear from Paul Hutchings, founder of foxandcat.online, with tips and advice to help your comms team thrive under pressure

Fox&Cat Now Helps All Communications Teams To Thrive Under Pressure

Specialist communications agency fox&cat relaunches today with a refined proposition: to help all communications teams thrive under pressure.  So, whether pressure is being felt in an in-house team, an agency, or...