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Packer Forbes collaborates with NHS Expert to strengthen growing team

Specialist healthcare agency, Packer Forbes Communications, has teamed up with NHS Expert Michael Sobanja to strengthen its offering to clients seeking advice and solutions to market access challenges.

Packer Forbes collaborates with NHS Expert to strengthen growing team 24 April 2013 – Specialist healthcare agency, Packer Forbes Communications, has teamed up with NHS Expert Michael Sobanja to strengthen its offering to clients seeking advice and solutions to market access challenges. Alexa Forbes, Founder and CEO of Packer Forbes said: “We have been working with Mike on a number of projects recently and we are delighted to announce a more formal collaboration, which enables us to quickly tap into Mike’s wide knowledge and experience of working within the NHS. This means we can deliver in-house insightful counsel in response to the access challenges our clients are currently experiencing”. Mike was Chief Executive of the NHS Alliance since its inception in early 1998 up until last year, now Director of Policy and he was previously a Chief Executive of a large health authority. He has been a member of the UK Vision Strategy Group for the last two years and works closely with government agencies on the development and implementation of health policy. Packer Forbes has been delivering communications solutions to the pharmaceutical and life sciences industry for over 20 years. With today’s emphasis on economic as well as clinical value, it recognises access barriers to medicines as a key challenge and works to uncover insightful understanding of the issues in order to develop effective strategies and tactical solutions. The collaboration with Mike means the agency is in a stronger position than ever to gather expert opinion and provide clients with a service that works to drive changes and a positive outcome. 

Click below to view a short introduction from Mike http://www.packerforbes.com/what-we-do/market-access/index.html

For further information please contact: Gayle Sawyer Packer Forbes Communications Tel: 0207 036 8550 Mob: 07710 464151 gayle@packerforbes.com

29th April 2013

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Four Health Communications

+44 (0)20 3697 4200

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Address:
20 St Thomas Street
London
SE1 9BF
UK

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