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- PMLiVE

Top 10 ways to leverage the Impetus InSite Platform® to (virtually) launch your brand

July 28, 2021 | Hybrid meetings, Internal meetings, Market Access, Online advisory boards, Patient journey mapping, Product Launch, Treatment pathway profiling, clinical trials, medical education, virtual meetings 

The Impetus InSite Platform® can be used to facilitate virtual and hybrid engagement at all stages of the product lifecycle. Here, we share 10 of the most popular ways to use it for virtually launching a brand!

Over the last year, we’ve learned that pretty much anything you can do in person can also be done virtually. In fact, we now know many things can actually be done more effectively using a virtual or hybrid approach. Additionally, a growing number of stakeholders are becoming “digital natives” who prefer the virtual/hybrid format to in-person meetings. The virtual/hybrid format allows for more frequent touchpoints, including with hard-to-reach healthcare providers (HCPs) and patients. Further, it results in higher qualities and quantities of insights collected.

The Impetus InSite Platform® can be used to facilitate virtual and hybrid engagement at all stages of the product lifecycle. In this article, we share 10 of the most popular ways to use it for virtually launching a brand, including:

1. Review and coordination of clinical studies

2. Regulatory discussions and planning

3. Market access discussions

4. Treatment pathway profiling

5. Patient journey mapping and PSP development

6. Virtual and hybrid medical education programs (pre-launch)

7. Internal team collaboration

8. Field force training and product rollouts

9. Virtual and hybrid medical education programs (post-launch)

10. Ongoing patient, physician, nurse, and allied healthcare provider advisory boards

Access the full article here to learn more!

This content was provided by Impetus Digital

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