Pharmafile Logo

Lighthouse Medical Communications US makes the list of finalists for the 2018 PM360 Trailblalzer Awards

- PMLiVE

Lighthouse Medical Communications US, part of the award-winning Lucid Group of companies, is delighted to announce that their ACT on Anemia campaign, developed in collaboration with the American Kidney Fund, has been named as a PM360 2018 Trailblazer Initiative Award Finalist for Best Patient/Consumer Education.

This exciting news is a true testament to the American Kidney Fund’s commitment to improving the lives of patients with chronic kidney disease.  ACT on Anemia was one of a small number of campaigns selected in its category. Finalists were selected by the PM360 Editorial Advisory Board, which is comprised of some of the most forward-thinking leaders in their respective fields. Entries are judged on: ability to overcome challenges; skill, innovation, and quality of planning and execution; and the effectiveness of the work.

ACT on Anemia – Anemia in Chronic Kidney Disease, is a multi-channel patient campaign, designed to help tackle the issue of anemia in patients with kidney disease by encouraging Awareness, Communication and Treatment. The campaign has already touched hundreds of thousands of lives via multiple on and off-line patient resources and tools, which has been complimented with an outreach medical education programme for healthcare professionals.

Ify Onyeaso, Business Unit Director, Lighthouse Medical Communications US, commented, “We are thrilled our campaign ACT on Anemia has been recognized by such a prestigious panel of Judges. At Lighthouse, we have a talent for working together with our clients to build the best and transform the lives of those we touch. Our passion, drive and collaborative approach enables us to create magical campaigns. Working with the American Kidney Fund to develop ACT on Anemia is a great example of this.”

This year’s awards will be announced at a gala on September 13th at Gotham Hall, New York City. The winners will be featured in the October issue of the magazine.

You can also follow the awards real-time on Twitter at: www.twitter.com/pm360online.

This content was provided by Lucid Group Communications Limited

Company Details

 Latest Content from  Lucid Group Communications Limited 

The Lucid Group Guide

We work hard at Lucid Group. Transforming lives, it's not a walk in the park. We’re a team. In fact, we are many teams. Working together to discover, define, design,...

Our #LucidLife

We asked our people: Why do you do what you do? - What makes you get out of bed in the morning? The responses had a common theme - it's...

Lucid Group opens our new space in Marlow

This week marks an important step for everyone here at Lucid Group, as we re-open our premises in the UK and US and evolve to a hybrid way of working....

A personal perspective on autism

The whole month of April is Autism Awareness Month. To help mark the end of such an important month we’re sharing a personal perspective to spread kindness and autism awareness:When...

Lucid Group is building its data analytics capability

Lucid Group is building a new data analytics capability into its teams with the appointment of Darren Selmes as its new analyst. This appointment signals the start of a stronger...

Lucid Group promotes Clare Reynolds to Director of Business Development and Commercial Integration

As Lucid continues to evolve, its people have remained at the heart of its success. Clare Reynolds has played a key part in Lucid’s journey for nearly 12 years, during...

A magic milestone: Sally’s 10-year #LucidLife workiversary

Our people define our culture and there is no better example of what we are striving to achieve than what Sally Ratcliffe, Scientific Director, Lucid Group, has demonstrated over the...

Virtually, the same: Is it time to rethink congress strategy?

In this month’s PME, Jonathan Andrew, Technology Director at Lucid Group discusses the digital transformation that swept through the medcomms industry due to the COVID-19 pandemic. In particular, we saw...

Lucid Group Bolster its Senior Leadership Team

Lucid Group are delighted to welcome Jo Troman to the role of Managing Partner for team Origins. Jo has a wealth of industry experience from both client and agency sides....

Lucid Group Support Autism Awareness Day

Annually, 2 April is Autism Awareness Day. Being autistic does not mean you have an illness or disease; it means your brain works in a different way from other people....