Pharmafile Logo

Perfect Timing?

- PMLiVE
Timing is often the reason for embracing a new approach “this is ideal timing for our strategic planning”, yet can also be a major barrier for doing more of the same old thing “we really need to do things differently but timelines are pressing!”. 

With huge demands on time and an industry where complexity and competition is rapidly increasing, finding the time to explore success from other industries and embrace new approaches is essential.

Our inspirational new approach, momentum strategy, is born out of academic research* and adapted to address the realities of the pharma industry. 

Do you have the time to find out more?Momentum strategy is based on three spheres: discover, value and enable. These spheres create compelling insights, compelling value and compelling engagement.

The dynamic nature of this approach leads to increased connectivity, high energy and ongoing engagement, creating the ideal conditions for exceptional commercial growth.

- PMLiVE

If your business needs momentum or you want to know more, contact Duncan Ferguson,  +44 (0)1494 755707, duncan@lucid-group.co.uk,  or visit www.lucid-group.co.uk/strategic-consultancy

*Larreche JC. The momentum effect: how to ignite exceptional growth; Wharton School Publishing, 2008

This content was provided by Lucid Group Communications Limited

Company Details

 Latest Content from  Lucid Group Communications Limited 

Perfect Timing?

Timing is often the reason for embracing a new approach "this is ideal timing for our strategic planning", yet can also be a major barrier for doing more of the same...

Lucid Group Achieve UK’s Highest Award for Business Success

Lucid Group have been chosen to receive a Queen’s Award for Enterprise in International Trade. This award is widely regarded as the UK’s highest accolade for business success and they...

The driving force behind Momentum Strategy

An internet search on what makes a business successful delivers countless promises to reveal the secrets behind sustained growth. The strategies of well-known companies provide valuable case studies that have...

Lucid Partners US changes its name to Lighthouse Medical Communications US

With immediate effect Lucid Partners US will change its name to Lighthouse Medical Communications US.The demand for the Lucid Group services in the US has grown rapidly, and by creating a...

Bring some #LucidLife to your medical education programmes

Meet Madeleine, an Account Director.Madeleine understands the importance of improving patient outcomes and has played a pivotal part in developing many of our award-winning behaviour-change programmes.Our people are our biggest...

Lucid Group gains further momentum with launch of new Strategic Consultancy

Lucid Group has made an exciting company expansion with the launch of the new Lucid Strategic Consultancy and the appointment of Duncan Ferguson as MD.Duncan Ferguson is highly qualified for...

Cheers to 10 years!

Lucid Group celebrate their 10th birthday in style

A view from within #LucidLife

As we celebrate our 10 year anniversary, Joanne shares her #LucidLife journey