Please login to the form below

Getting the most out of your agency - a guide to developing a dynamic and rewarding relationship with your agency partner

A high proportion of pharma and biotech marketing budget is spent on medical communications agencies. In fact, over the years the size of this service industry has grown enormously and is highly competitive. This is good news for budget-holders within pharma – they have a huge choice of agencies and can vote with their feet if they are unhappy with their incumbent.

However, the flipside of all this is that it is sometimes difficult for pharma marketers and med-affairs staff to manage their stable of agencies, especially in addition to the demands of the ‘day job’.
This booklet has been written with the overworked marketer in mind. Getting the most out of your agency is our attempt to help you get full value from your various agencies and navigate a path that makes your job easier and more rewarding.

To receive your free printed hardcopy of the guide, simply drop me an email: jane@porterhouse.biz, call on +44 118 913 9100 or download your pdf.

22nd March 2017

Share

Tags

Company Details

Porterhouse Medical Group

+44 (0)118 913 9100

Contact Website

Address:
4 Windsor Square
Silver Street
Reading
RG1 2TH
United Kingdom

Latest content on this profile

Porterhouse Medical Group adds to its growing team of scientific and medical experts

Porterhouse Medical Group
A well-deserved promotion within Porterhouse Medical’s scientific services team

Porterhouse Medical Group
Highlights in haematologic malignancy from ASH 2018
The ASH congress is the most comprehensive haematology event of the year, over 5000 abstracts covering new developments in malignant and non-malignant haematology were presented. Here we focus on two areas of personalised medicine from the oncology setting.
Porterhouse Medical Group
New editor adds microscopic attention to detail at Porterhouse Medical

Porterhouse Medical Group
Porterhouse celebrates 12 months of smarter insight-driven medical communications
Strategic scientific and medical communications agency, Porterhouse Medical Group, is celebrating the first birthday of Porterhouse Insights, its global research, insight and evidence consultancy.
Porterhouse Medical Group
World AIDS Day 2018: Fighting the stigma surrounding HIV
To support World AIDS Day 2018 and to help tackle the stigma surrounding the condition, Porterhouse Medical explores the misconceptions surrounding HIV/AIDS.
Porterhouse Medical Group