Please login to the form below
Patient Engagement for the Life Sciences
Patient Engagement for the Life Sciences, written by Guy Yeoman and Mitchell Silva with editorial and design support from Cuttsy+Cuttsy, explains the ‘why’ and the ‘how’ of patient engagement. It presents the compelling argument for why life science companies need to embrace and partner with patients and outlining an operating framework for doing it effectively. Visit www.medipace.com/book to download your copy.
Summary/transcript
We’re really proud to have been working with Guy Yeoman and Mitch Silva on their new book, Patient Engagement for the Life Sciences. To celebrate the book launch, we’ve been talking to Guy about why patient engagement is so important to pharma. I’m a firm believer and I’m passionate about effective patient engagement. I think it delivers value for the industry, but also for patients and society at large. My background is in the pharmaceutical business. I’ve been working for the last two decades in the industry, and over the last three years I’ve built a patient-engaging capability for a large pharma organisation. So I come with that corporate, strategic background. The co-author of the book, Mitchell Silva, is a patient. He’s a patient expert himself, he’s a EUPATI scholar, and he’s built a virtual patient network for patients with cancer. So between us we bring both perspectives. We demonstrate clearly in the book why the industry needs to change, but also how it needs to change and what operating framework could be put in place that enables effective patient engagement, delivering value for both the industry as well as the patients and allied stakeholders.Company Details
Cuttsy + Cuttsy
+44 (0) 1223 967222
Address:
Abbey Barns
Duxford Road
Ickleton
Cambridge
CB10 1SX
United Kingdom
Latest content on this profile
- Clinical trials, Actually.
- This Christmas, we’re thinking of the thousands of clinical trial volunteers across the UK, both patients and healthy participants. We have a lot to thank them for...
Cuttsy + Cuttsy
- A patient view on the ABPI’s patient collaboration sourcebook
- Last month, the ABPI released a much-in-demand document: The Working with Patients and Patient Organisations sourcebook.
Cuttsy + Cuttsy
- The Exhibition Hall: Past, Present and Future
- As I sit here at another pharma conference, I start to reflect on how they have changed over the years.
Cuttsy + Cuttsy
- Cuttsy+Cuttsy awarded CPD Platinum by the IPA
- Four years after being awarded Gold for their continuous professional development (CPD) Cuttsy+Cuttsy (C+C) have reached another milestone and been awarded Platinum accreditation.
Cuttsy + Cuttsy
- Clinical Trials Materials: Getting the Basics Right
- For those unfamiliar with them, clinical trials can be rather bewildering. This presents problems when it comes to recruiting patients — how can we make sure they understand what they are signing up for?
Cuttsy + Cuttsy
- Cuttsy+Cuttsy named one of the Best Places to Work 2019 by Campaign
- 11 March 2019—Cuttsy+Cuttsy are honoured and extremely proud to be named one of the 50 Best Places to Work in 2019 by Campaign. The results were announced on 6th March at a drinks reception held at The Club at The Ivy in Covent Garden, London.
Cuttsy + Cuttsy
