Winner in the Category "Rare Diseases and Orphan Drugs"
Pharmaceutical Market Excellence Awards, November 2015, selected the IPF Digital Initiative infill developed for Boehringer Ingelheim as the winner in the Rare Disease and Orphan Drugs category.
Silver award for "Most innovative e-learning product"
infill Kommunikation and Boehringer Ingelheim International with ePatCare®
ePatCare® is an educational iPad and desktop app that enables interactive training for healthcare professionals by presenting patient cases in new and innovative ways. The primary goal of ePatCare® is to improve patient treatment outcomes in oncology by facilitating communication between clinicians and trainees. This is achieved by harnessing the power of technology to organise the information. When using ePatCare®, the physician is able to take a virtual tour of the various hospital departments and stages of a patients’ management as well as being able to view all relevant test results, scans, and reports. This information can also be stored in the Cloud, and accessed by iPads, Macs, and PCs. Different from traditional paper cases, ePatCare® is interactive and includes intuitive touch functions such as panning, swiping, pinching, and picture enlarging – everything at your fingertips – as well as interactive questions to compare your decisions with those of the expert who prepared the case. Highly acclaimed and adopted by internationally renowned oncologists and several oncology societies, ePatCare® fills a niche by providing a mobile, educational patient case presentation tool that is not only conducive to learning and communication, but which also caters to an oncologist’s busy, on-the-go lifestyle.
Winner of the international PM360 Trailblazer Award for ePatCare® as best app 2013
infill Kommunikation together with Boehringer Ingelheim has been announced winner of the best app 2013 at the international PM360 Trailblazer Awards in New York for the development of ePatCare®
Winner of the PME (Pharmaceutical Market Europe) 2012 Award for Excellence in Digital Media
Boehringer Ingelheim’s (BI) global digital strategy for the oncology franchise is an interconnected and multichannel approach offering quality medical information and education to different target groups, while working under tight legal restrictions for communicating not-yet licensed drugs. Target groups of interest are opinion leaders, healthcare professionals, the media and patients.
Joint winner of the Digital Communication Award 2011
The White Room is an innovative and educational online information ‘shop’ and a continuously updated download centre where journalists and oncologists can find the latest, up-to-date, and reliable information about cancer, in a multimedia format. The information provided follows a 4-C plan: Clear, Credible, Clever, and Comprehensive.