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Clark Health Communications unveils new positioning

The award-winning, independent health and medical communications consultancy Clark Health Communications (CHC) has today unveiled a new positioning; Building Collaboration | Inspiring Confidence | Delivering Change



5th September 2016, London:
The award-winning, independent health and medical communications consultancy Clark Health Communications (CHC) has today unveiled a new positioning.  The new positioning will now shape programme planning and evaluation for clients, ongoing CHC training and development of future tools and client service offerings.
 

Commenting on the new positioning Managing Director Jeremy Clark said, “We are extremely proud of the fact that a very significant proportion of our growth has come from client recommendation.  Our latest client survey found, for the second year running, that 100% of our client contacts would recommend us to a colleague.  This tells us we must be doing something right.  We simply wanted to capture more clearly and communicate what our clients tell us it is like working with us and also to reflect what the team feels it is like to work at CHC.”
 

CHC worked through a structured research and development process for the new positioning that included client research, internal team questionnaires and workshops, competitor analysis and creative development.  The new positioning adds to the core branding of CHC and supports the founding principles and values of the company.
 

Building
Collaboration | Inspiring Confidence | Delivering Change
 

Building
Collaboration
This reflects feedback directly from clients about how effectively the CHC team work with each other and how seamlessly they collaborated with clients, often across internal functions.  It also expresses feedback that CHC instinctively knows how to build successful collaborations with healthcare professionals, patient advocates, media and other stakeholders as a fundamental part of their approach to communications.  

Inspiring
Confidence
This captures the clear consensus from clients that working with CHC made them feel confident.  They expressed confidence in the advice the CHC team give, the service provided and the work delivered.  And they reported that this really set CHC apart from many of its competitors.  

Delivering
Change
This is the defining mission of the CHC team: to deliver change.  It is consistent with CHC’s core belief that communication lies at the heart of fighting disease and keeping people well.  The company employs a full range of communications to deliver change, both for client businesses and for healthcare professionals and patients around the world.   

Jeremy Clark added, “We know from our daily work with clients and from their feedback that, as well as innovative communications solutions focused on their business needs, clients want a great experience from working with an agency.  They want a great collaboration, with advice and service they can trust and rely on and that ultimately delivers.  This is what we do at CHC.  This new positioning helps us to capture and communicate that and will drive and shape our future growth and development.”
 

The award winning consultancy has grown consistently since its inception in 2011, adding staff and moving office twice in the last 12 months.  The agency continues to work on international programmes in multiple areas of women’s health and in prostate cancer, haemophilia, sleep/breathing disorders, health informatics and medical diagnostic services and UK programmes in mental health, women’s health and gastroenterology.
 

Further information on CHC and the new positioning can be found at www.clarkhealthcomms.com and via Twitter, Scoop.it and LinkedIn. 
 

Twitter: @ClarkHealthComm
Scoop.it: http://www.scoop.it/t/things-we-like-by-clark-health-communications
LinkedIn: https://www.linkedin.com/company/clark-health-communications-ltd  

You can also say hello@clarkhealthcomms.com or call the team on +44 (0)207 492 1900.

Contact:
Claire Taylor, Clark Health Communications
T: +44 (0)207 492 1900
E: claire@clarkhealthcomms.com

5th September 2016

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Company Details

Clark Health Communications

0207 492 1900

Contact Website

Address:
Clark Health Communications Ltd.
31-35 Kirby Street
Farringdon
London
EC1N 8TE
UK

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