Lucid strengthens its creative services department
There’s no slowing down for Lucid Group as it completes its first decade of trading early next year. In parallel with the recent appointments in its senior leadership team, Lucid has also bolstered its creative services department with the appointment of three new graphic designers: Stephen Jowett, Laura Causer and Sarah Pritchard. All three bring a wealth of experience in design, animation and digital.
Laura specialises in presentation design and animation, having previously held senior design roles elsewhere. “I love transforming the way presentations are used, propelling them from ‘the everyday’ to a dynamic, engaging form of communication that they have the potential to be. They then not only resonate with the audience, but also help to drive our client’s objectives.”
Stephen Jowett has worked in the design industry for the last 8 years across a number of different industries, but most prominently within the pharmaceutical / healthcare arena. Stephen has a passion for building brands and is also a keen photographer. “I was attracted to the Lucid proposition – a dynamic and growing company that is constantly innovating and striving to improve itself. The culture empowers you to take control of a project and elevate it to a stronger position through the creative process.”
Sarah Pritchard describes herself as having a ‘healthy obsession for all things creative’, a meticulous eye for detail and an eagerness to make her mark on the design world. Sarah is Lucid’s newest addition to its growing creative services department, and has over 5 years of design experience, with the last 3 years spent in medical communications. Sarah has expertise in concept development, branding and design layouts from both a print and digital perspective to ensure maximum impact. Toby O’Brien (Lucid Digital and Creative Services Director) stated that “As an organisation, we are committed to delivering the very best for our clients, and the recent expansion of our creative services department reflects this. By surrounding ourselves with some of the most talented individuals across all disciplines can we truly create world leading programmes.”