Please login to the form below

Why are we still talking about multichannel?

Interview with Sebastian Kölsch, Chief Solutions Officer at Anthill.

With all the talk about multichannel marketing over the years, one would think that there’s little left to say. So why is it still such a hot topic?

Sebastian: What we hear from the industry is that their multichannel is not working as was imagined. The expectation was that it would improve ROI and increase access to HCPs. What people are experiencing, however, is that it adds costs without providing the expected improvements.

Continue reading:

19th January 2016



Company Details

Anthill Agency


Contact Website

Anthill Agency HQ
Dampfaergevej 10

Latest content on this profile

What the smartest pharma marketers know about digital
To understand what separates the top digital pharma marketers from the rest, here are five things that they know – and enact daily in their communications planning & execution.
Anthill Agency
Digital Pharma Advances 2018: Attend our presentation in London
We are very excited to be attending and speaking at The Digital Pharma Advances Conference, held January 30th in London.
Anthill Agency
International digital pharma marketing: 10 common problems
Your digital marketing challenges are probably shared by peers in other departments and companies. The good news is that such problems often have simple solutions, or can be avoided completely by setting up projects in the right way.
Anthill Agency
Digital pharma marketing: 5 ways to avoid localisation problems
Localisation of digital materials isn’t difficult but it can go wrong. Here’s how to keep everything on track.
Anthill Agency
Digital marketing: how to build internal support
Many problems with digital communications can be traced back to internal communications. Here’s how to get the support your need.
Anthill Agency
Digital Pharma Advances: Meet us in London
Meet us in London at The Digital Pharma Advances Conference, January 30th, where Anthill will be presenting on the topic of digital transformation.
Anthill Agency