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‘How-to’ guide: Successful patient support programmes

Breaking down the steps to success into 10 bite-size chunks
The patient journey has been under increased scrutiny over the last few years. How are patients identified? What happens at the point of diagnosis and, most crucially, what happens after they leave with prescription in hand? Pharmaceutical companies have asked these same questions, and have also asked themselves how they can innovate to support and care more for patients. This is evident today with the rise of 'patient support programmes’ (PSPs): pharma’s answer to the challenge of delivering increased patient centricity.


Ashfield has a wealth of expertise in this field. We ensure that PSPs are not only effective and provide value back to patients and healthcare organisations, but that they are also operationally robust with our local knowledge of governance and regulations.

Designing and operating a PSP can be complex and challenging. We partner with clients, utilising our knowledge in this field, to make PSPs seamless and to deliver improved patient outcomes. If you’re considering a PSP or how to improve your patients' experience through treatment, we have created a short guide to our considerations of a successful programme. From initial concepts and regulation considerations, through to record keeping and stakeholder management, we hope our guide shows that the world of PSPs can provide an abundance of value back to patients, healthcare companies and to pharma.

Read our ‘10 steps to a successful patient support programme’ guide.

This article has been published by Ashfield Clinical.



4th August 2016

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