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Syndicated or dedicated sales force?

What's the difference and which is right for you?
Pharmaceutical companies commonly use outsourced sales teams to support their existing promotional efforts. Two popular options our clients use are syndicated and dedicated sales teams, but what’s the difference and which is right for you and your brand?

Ashfield were the first to introduce syndicated sales teams over 10 years ago. 
We presented syndicated sales teams as a flexible option in response to the dynamic needs of our client’s brands and promotional campaigns. Today, we continue to refine and evolve the model to ensure it responds to changing industry needs and governance. 

                                   

Dedicated sales teams can be designed, recruited and built completely to client specification
. Ashfield teams can supplement and integrate with pre-existing in-house salesforce or can be designed to be managed as the sole sales platform with your customers. 

Every brand is unique and faces its own challenges. At Ashfield, we believe there is no one size fits all approach when it comes to product promotion.

Read the full article published by Ashfield Commercial and written by Jesse Wirz, to understand the difference between syndicated and dedicated sales teams in 5 easy steps.

14th July 2016

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Ashfield

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Ashby de la Zouch
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