Please login to the form below

Access to this HCP intelligence will improve your sales delivery

To get the best results, HCP interactions should be driven by customer preferences - so who has access to this intelligence?


The pressure on the NHS continues to build. But the pressure on pharma companies to maintain sales delivery also remains high. Thankfully, digital advances have opened up a variety of channels for sales reps, and HCPs are adapting to different modes of communication. With face-to-face access in decline, digital channels have breathed new life into HCP engagement.

Multiple channels do not equal ‘multi-channel’
However, just because you introduce multiple channels, this doesn’t mean you can rest on your laurels. True multi-channel is about engaging the customer in their preferential style.In our experience, we’ve observed some remarkable results with the multi-channel method. HCPs have responded positively to new technology, and thoroughly welcomed a flexible approach which considers both their time and preference.

How well do you know your HCPs?
In this current climate, pharma companies need to continue to engage HCPs in new and innovative ways – but to get the best results, they have to be driven by customer preferences.Imagine what you could achieve if you knew exactly who to contact, when the best time was to get hold of them, and most importantly, what their preferred channel was to engage? 

Logging details of all HCP interactions has led to us having the most unique data in our industry – 3 years of invaluable records. And having access to this kind of unique data gives you the opportunity to save time, optimise your approach, and ultimately, improve sales delivery.



Want to see some compelling case studies? Click here.If our data would help you reach HCPs more effectively, get in touch here.

4th August 2018

Share

Tags

Company Details

OUTiCO

0330 223 0300

Contact Website

Address:
5 Kelso Place
Upper Bristol Road
Bath
BA1 3AU
United Kingdom

Latest content on this profile

Attracting and retaining talent – recruiting the workforce of the future
What is it that employees are looking for, and what does the future hold for the workplace?
OUTiCO
Access to this HCP intelligence will improve your sales delivery
To get the best results, HCP interactions should be driven by customer preferences - so who has access to this intelligence?
OUTiCO
OUTiCO growth in multi-channel creates more job openings
Due to continued success OUTiCO are expanding their Multi-Channel Account Management team, with both road-based and home-office roles available.
OUTiCO
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools.
OUTiCO
What does a future-proof rep look like?
Businesses can no longer afford to push ahead with the traditional Key Account Management model.
OUTiCO
Consider the learning styles of your HCPs for higher engagement
Everyone processes information differently, and each HCP has a preferred channel.
OUTiCO