Please login to the form below

Access to this HCP intelligence will improve your sales delivery

To get the best results, HCP interactions should be driven by customer preferences - so who has access to this intelligence?


The pressure on the NHS continues to build. But the pressure on pharma companies to maintain sales delivery also remains high. Thankfully, digital advances have opened up a variety of channels for sales reps, and HCPs are adapting to different modes of communication. With face-to-face access in decline, digital channels have breathed new life into HCP engagement.

Multiple channels do not equal ‘multi-channel’
However, just because you introduce multiple channels, this doesn’t mean you can rest on your laurels. True multi-channel is about engaging the customer in their preferential style.In our experience, we’ve observed some remarkable results with the multi-channel method. HCPs have responded positively to new technology, and thoroughly welcomed a flexible approach which considers both their time and preference.

How well do you know your HCPs?
In this current climate, pharma companies need to continue to engage HCPs in new and innovative ways – but to get the best results, they have to be driven by customer preferences.Imagine what you could achieve if you knew exactly who to contact, when the best time was to get hold of them, and most importantly, what their preferred channel was to engage? 

Logging details of all HCP interactions has led to us having the most unique data in our industry – 3 years of invaluable records. And having access to this kind of unique data gives you the opportunity to save time, optimise your approach, and ultimately, improve sales delivery.



Want to see some compelling case studies? Click here.If our data would help you reach HCPs more effectively, get in touch here.

4th August 2018

Share

Tags

Company Details

OUTiCO

0330 223 0300

Contact Website

Address:
5 Kelso Place
Upper Bristol Road
Bath
BA1 3AU
United Kingdom

Latest content on this profile

Uniphar Group plc appoints Graham McIntosh as Managing Director Commercial & Clinical (Pharma)
McIntosh has been charged with accelerating the Uniphar business.
OUTiCO
Digital Transformation starts with an attitude
The key to digital transformation lies less with the latest technology, and more with the people behind it.
OUTiCO
Multi-Channel Account Management - A Typical Day
We often talk about using multiple channels to reach our customers, but how does that work on a day-to-day basis? Take 2 minutes to experience a day in the life of a Multi-Channel Account Manager.
OUTiCO
The Future of Pharma sales: fast forward to 2029
Change is inevitable, and necessary, for growth in business.
OUTiCO
NHS Long Term Plan - Digital is firmly on the agenda. Are you ready?
The message is clear. To keep pace with the NHS, pharma and healthcare companies must act now and refine their digital strategy to meet the needs of a transforming NHS.
OUTiCO
What Pharma can learn from B2B digital trends
It’s no longer an option to use digital channels to reach customers – it’s essential. And, pharma is no different.
OUTiCO