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Case Study: Private market opportunity for a travel vaccine


Our client needed exploratory research to determine the global opportunity for a new travel vaccine in the private market. It was crucial to determine:
  • Which markets had the highest potential to purchase the vaccine in the private market, based on volume of travelers to appropriate regions and the nature of travel
  • Who the key stakeholders were in each market, in terms of involvement with travel vaccine recommendation, prescribing and purchasing
  • Receptivity to the vaccine in question

http://www.researchpartnership.com/news/2016/07/private-market-opportunity-for-a-travel-vaccine/

12th August 2016

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