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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

What does HEOR really mean in 2025?

January 28, 2025 |  White Papers and Resources  |

Global healthcare systems are under unprecedented strain. As life expectancies rise and populations age, the proportion of people aged 60+ years is expected to soar. …

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Brought to you by  Petauri Evidence 

The Potential Impact of the New Presidential Administration on the Future of the Inflation Reduction Act and Broader Healthcare Policy

January 20, 2025 |  White Papers and Resources  |

Discover the key takeaways from OPEN Health’s latest whitepaper: “The Potential Impact of the New Presidential Administration on the Future of the Inflation Reduction Act …

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Brought to you by  OPEN Health 

What’s next for scientific congress booths: five trends for 2025

January 15, 2025 |  White Papers and Resources  |

By Lauren Vosseller and Alison Dufour

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Brought to you by  Amiculum 

AMICULUM supports Lung Cancer Europe’s ‘Get Checked!’ campaign for Lung Cancer Awareness Month

December 18, 2024 |  White Papers and Resources  |

By Leyna Prince

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Brought to you by  Amiculum 

Challenges for orphan medicines entering the European market

December 11, 2024 |  White Papers and Resources  |

We explore the various challenges facing orphan medicines entering the European market and offer solutions to help improve patient access.

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Brought to you by  Petauri Evidence 

Navigating Pharma Brand Safety During U.S. and Global Elections

December 4, 2024 |  White Papers and Resources  |

The POV offers an overview of CMI Media Groups recommended approaches to ensure brand safety and its application across media including engagement strategy, communications planning, …

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Brought to you by  CMI Media Group 

New Marketplace Assessment Report from CMI Media Group and Compas Offers Definitive Analysis of Today’s Pertinent Healthcare Marketing Trends and Opportunities

December 4, 2024 |  White Papers and Resources  |

Strategic media healthcare agencies CMI Media Group, a WPP company (NYSE: WPP), and Compas have launched a global marketplace assessment report that guides marketers with …

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Brought to you by  CMI Media Group 

America is Getting Sicker, Younger: New Research from CMI Media Group Spotlights How Healthcare Brands Can Support Needs of Patients and Caregivers

December 4, 2024 |  White Papers and Resources  |

Strategic media healthcare agency CMI Media Group, a WPP company (NYSE: WPP), has launched a report that highlights salient points from its extensive consumer-focused Media …

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Brought to you by  CMI Media Group 

MedAll – The Future of HCP Engagement Report 2024

December 4, 2024 |  White Papers and Resources  |

AI is today’s hottest topic – so we partnered with MedAll and asked 1,000 doctors and other healthcare professionals across the globe for their view …

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Brought to you by  CMI Media Group 

Plane, Trains…and Drones? How to Catch Your Target Audience on the Go

December 4, 2024 |  White Papers and Resources  |

Global airfare is consistently increasing year-over-year (2020 being quite the exception), with this year trending to set a new record of 40.1 million flights in …

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Brought to you by  CMI Media Group 

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