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Agency

This page shows the latest Agency news and features for those working in and with pharma, biotech and healthcare.

Research Partnership adds to its team

Research Partnership adds to its team

With particular interest in the digital therapy and growing health-tech arena, Coffin brings experience from both agency and client side, holding roles for Roche and Johnson &Johnson. ... His understanding of how both agency and client-side operate,

Latest news

  • Data integrity scuppers Fresenius deal with Akorn Data integrity scuppers Fresenius deal with Akorn

    The US regulator published new guidance on data integrity in 2016, and over the last several years it has become one of the most common reasons for the agency to issue

  • Three Publicis Health agencies unveils new campaign Three Publicis Health agencies unveils new campaign

    Three Publicis Health agencies unveils new campaign. The animation showcases Publicis LifeBrands, Publicis Resolute and Real Science. ... Victoria Wright, managing director of Publicis LifeBrands, Publicis Resolute and Real Science said the campaign is

  • Pharma's first 'performance marketing' agency launched Pharma's first 'performance marketing' agency launched

    Pharma's first 'performance marketing' agency launched. Founded by Matt Lowe, performance.io aims to redefine online performance. ... A new agency has launched with the promise of being the first ‘performance marketing’firm dedicated to the pharma

  • VCCP Health lands record haul at the PM Society Awards VCCP Health lands record haul at the PM Society Awards

    VCCP Health lands record haul at the PM Society Awards. The agency picked up 10 Golds for work on behalf of Teva and LEO Pharma. ... Their Target categories are judged by online healthcare professional surveys, with the other categories judged by panels

  • Flexible working tops benefits comms agencies offer

    Flexible working tops benefits comms agencies offer. HCA survey looks at employee perks at healthcare agencies. ... The HCA said its findings show flexible working and other benefits are high on agencies’recruitment agendas.

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Latest Intelligence

  • Health on instalment Health on instalment

    Rumour has it credit rating agencies’forecasts are already including the cost of the next bailout.).

  • The valuable brand The valuable brand

    An entire industry of support agencies has evolved to give them ever more creative and expensive ways to allocate their limited resources. ... A slick agency presentation is sometimes more likely to influence choice than a rational evaluation of which

  • Bridging pharma’s digital gap Bridging pharma’s digital gap

    The pharma-agency relationship is another important element in the mix when it comes to efficiently incorporating technology within pharma. ... Typically, companies have a set of relationships with different agencies, and the agencies themselves have a

  • The new rules of marketing and PR The new rules of marketing and PR

    Exchange Commission and the US Food and Drug Administration (and equivalent agencies in other countries) forbid them from creating valuable content on the web or engaging in social media.

  • Ten years at the forefront of patient experience Ten years at the forefront of patient experience

    Fast forward to today and virtually every agency and client talks about patient-centricity as a matter of course.

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Research Partnership

We are one of the largest independent healthcare market research and consulting agencies in the world. Trusted partner to the...

Latest intelligence

No incentive for a cure
The paradox of ‘cost-effective but unaffordable’ life-saving medicines...
Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance
Why this issue is such a fundamental challenge...

Infographics