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apps

This page shows the latest apps news and features for those working in and with pharma, biotech and healthcare.

Merck KGaA inks deal for Medisafe adherence app

Merck KGaA inks deal for Medisafe adherence app

Merck KGaA inks deal for Medisafe adherence app. The digital programme will be initially rolled out in Brazil, Russia and Mexico. ... Merck KGaA has signed a wide-ranging deal with US-Israeli company Medisafe to develop customised versions of its

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  • Can value-based healthcare take off and reach for the skies? Can value-based healthcare take off and reach for the skies?

    Patients already have the ability to move and choose hospitals and consultants and people are accustomed to that sort of behaviour; they are familiar with dating apps and will say ‘why

  • Waking the sleeping giant Waking the sleeping giant

    A mobile app created by a Nigerian doctor offers a platform for patients in that country to type in medical questions. ... In Uganda, a malaria-specific app provides questions and answers relating to that disease, while in Mozambique another app greatly

  • The rise of real-world evidence The rise of real-world evidence

    Today, researchers can also pull in laboratory results and data from apps, wearables and other technologies to generate a more detailed picture of how patients are using and responding to therapies.

  • Digital health Digital health

    There is an app called GlycoLeap, created in Singapore that looks at activity, nutrition, weight and glucose control and also connects you with behavioural experts who can support you; there is ... The second problem is that these digital health apps

  • When is it time to rebrand? When is it time to rebrand?

    Brands must be one step ahead, anticipating each new paradigm. In response to constant change, brand touchpoints - from apps to social media - are constantly evolving.

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  • Wordbird’s role in ‘Glaucoma in perspective’

    The challenge for everyone was to keep things simple. It has been a labour of love and we are now beyond delighted that the patient and healthcare professional apps are available ... on the App Store and Google Play in the UK, South Africa, France,

  • Video: Conducting mobile conference research

    Video: Conducting mobile conference research. Our digital expert, Director John Branston explores how a mobile approach offers a better way of evaluating the impact of your conference presence. Pharmaceutical companies spend significant time and

  • How mobile health is improving health & social care

    How mobile health is improving health &social care. White paper exploring how mobile health technology and apps can help to improve healthcare outcomes. ... What are the opportunities for mobile health &apps? With approximately five billion smartphone

  • Helping children learn to overcome their behavioural problems

    faster. OUR SOLUTION? ReZone – an iOS and Android app that contains a series of highly interactive tools, breathing videos and colouring experiences. ... By creating the tool as an app rather than a website, we made it more mobile and appealing to the

  • Can we ‘outsmart’ smartphone addiction by using it to develop effective health apps?

    Can we ‘ outsmart’ smartphone addiction by using it to develop effective health apps? ... If we want health apps to be used more often, we need to think about what is their function and space during the day: does the app help users routinely?

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McCann Health

The most globally awarded health agency network and currently Health Network agency of The Year. Comprising of two specialist agencies:...

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The Holy Grail of HCP Access
This is the data you need to gain access....
No incentive for a cure
The paradox of ‘cost-effective but unaffordable’ life-saving medicines...
Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....

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