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Aptus Health

- PMLiVE

Guidance is no barrier to engaging on Twitter

Five simple, compliant tactics for European pharma marketers to consider

A drug bottle with a 'like' option on the label

Facebook: mobile is not a technology, it’s a consumer behaviour

Social network gives pharma marketers attending ThinkDigital some tips

AZ launches breast cancer photo-sharing campaign

Social media campaign will see a selection of the pictures displayed in New York

Facebook ‘considering’ new online health communities and apps

Social network is reportedly exploring healthcare options

- PMLiVE

Pfizer takes to Tumblr to share employee stories

New blog promotes their contributions to health

- PMLiVE

Novartis named digital pharma company of the year

Takes prize at the PM Society Digital Media Awards

Smartphone and social media adverse event project launched

The EU consortium's members will include UK regulator the MHRA

- PMLiVE

The death of traditional consumerism

What does it mean for pharma and how can empowering patients open up new possibilities to the industry

- PMLiVE

Cancer Research UK calls for accuracy on Wikipedia

Appeals to healthcare community to keep online information up to date

- PMLiVE

European social network HealthUnlocked expands to US

Also adds new partners including Hepatitis Foundation International

- PMLiVE

Social media – part of the routine

The necessity of a social media engagement strategy for pharma companies

Boehringer continues award-winning ChatAFib tweet chat

Its next social media discussion follows the programme's Communiqué win

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