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- PMLiVE

Aptus Health

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Healthcare Comms news

Porterhouse unveils new website, Executive Insight opens new London base, plus Lucid's 'Thirsty Thursday'

Trending: using social media to understand your pharma market

Blue Latitude Health Senior Associate Consultant Jiayi Chen explains how you can use social media to get under the skin of customers and your competition.

Blue Latitude Health

SWITCHED ONcology

We bring together the experts. The patients. The scientists. The technologists. The creatives. We unite powerful insights to make science mean something real. We are stronger together. We are Switched...

Havas Lynx

18 SWITCHED ONcology: The Big Communication

Matching unprecedented clinical advances in immuno-oncology with transformative communication

Havas Lynx

- PMLiVE

Lucid’s “spellbinding” performance prompts multiple wins at Communiqué 2018

Its haul included the Communications Consultancy of the Year

Lucid bolsters client services and delivery teams

Helen Hutton, David Burton and Clare Bibby join the agency

Stepping up in social media: trust and participation are the new imperatives

For marketers the greatest fascination with digital and social engagement is their ability to be tracked and ‘measured’. But let’s be clear on what digital and social can actually deliver....

- PMLiVE

Transparency and accountability: tackling opacity and blame head-on

Delivering effective, code-compliant, transparent experiences and communications

- PMLiVE

Transparency and accountability: tackling opacity and blame head-on

Let’s be honest, big pharma lacks trust and many love to hate it. Faceless corporations tainted by past own-goals, profiteering, cherry-picked data and spun claims - so goes the lazy...

- PMLiVE

Cancer in The Information Age: are we illuminated or inundated?

Is cancer becoming too complicated, too interconnected, for human understanding alone?

- PMLiVE

Elizabeth Egan joins Havas Lynx

She joins as the agency’s new managing director

Perspective on the power of insight

In this issue of Perspective magazine, our in-house insight experts unite to reveal the best practical tools, tips and knowledge for harnessing insight to empower your customers and inspire innovation.

Blue Latitude Health

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