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BEACON

This page shows the latest BEACON news and features for those working in and with pharma, biotech and healthcare.

Janssen’s quest to prevent diseases taking hold

Janssen’s quest to prevent diseases taking hold

It is a beacon to advances in medical knowledge but it also stands as a reminder of how the quest to comprehend and tame viruses, diseases and conditions is still a

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  • Redefining the real value within a good value proposition Redefining the real value within a good value proposition

    It’s a beacon; something every marketing and sales message should be working towards, making it easier for audiences to recognise why they should engage with your brand.

  • Beacons for genuinely patient-centric marketing Beacons for genuinely patient-centric marketing

    Beacons for genuinely patient-centric marketing. How pharma marketing can respond to patient-centricity. ... We have created an acid test to do exactly this, isolating four beacons that signal progress towards genuinely patient-centric marketing.

  • When science is not enough When science is not enough

    BEACON makes it easier for different stakeholders to communicate during a drug’s development. ... BEACON allows you to start to align patient needs with the payer needs from the start and build the right clinical data packages to meet those needs.”.

  • Interview: David Haslam, NICE Interview: David Haslam, NICE

    NICE is facing its own changes too, but the Institute has been pretty a much a success story and can be a beacon of stability.”.

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Latest from PMHub

  • Management consultancies

    Beacon Consulting is a specialist pharmaceutical consultancy. We help our clients solve difficult commercial problems and maximise the opportunities for their brands by providing actionable, data driven analysis.

  • Beacon consulting

    Beacon consulting. Beacon Consulting is a specialist pharmaceutical consultancy. We help our clients solve difficult commercial problems and maximise the opportunities for their brands by providing actionable, data driven analysis. ... Beacon consulting.

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Hamell

Hamell is a full-service agency with a clear focus on delivering evidence-based, sustained behaviour change. So, whether you are looking...

Latest intelligence

No incentive for a cure
The paradox of ‘cost-effective but unaffordable’ life-saving medicines...
Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance
Why this issue is such a fundamental challenge...

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