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Behaviour change

This page shows the latest Behaviour change news and features for those working in and with pharma, biotech and healthcare.

Agencies big and small celebrate Communiqué wins

Agencies big and small celebrate Communiqué wins

Medical Consultancy of the Year. Also winning big was Lucid, which took home the Medical Consultancy of the Year award, the judges praising the agency’s continuing leadership in behaviour change

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  • Innovation and digital health comms recognised at Communiqué Awards Innovation and digital health comms recognised at Communiqué Awards

    Combining well-targeted messages which can change behaviour with creative and compelling campaigns remains central to the best work in the field, and a range of categories at Comm uniqué, held ... It won the ‘Innovation in Healthcare Communications’

  • 25 Women Leaders in UK Healthcare (part 2) 25 Women Leaders in UK Healthcare (part 2)

    Price’s projects include incentivising behaviour change through a mobile app-tracked points system, aiming to influence wider determinants. ... which aims to change the law to protect the mental health of UK workers.

  • Turning learning into action: the challenge of behaviour change Turning learning into action: the challenge of behaviour change

    This model posits that behaviour occurs as an interaction between three necessary conditions: capability, opportunity and motivation. ... Capability(the participant’s psychological and physical ability to change). Opportunity(whether the

  • Evolving behaviour change Evolving behaviour change

    It also looks at economics and sociology to shed light on the behaviour of populations. ... In healthcare communications we need to ensure that any behavioural change continues to.

  • Measures for measures Measures for measures

    Are you looking to change clinical behaviour or to shift the perception of your brand? ... influencing them in the ways we need to change behaviour.

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Attigo (part of the Mednet Group)

We are socially intuitive. Attigo deliver inspiring creative healthcare communications, whilst leading the way as partner of choice for socially-conscious...

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A uniquely English genomic medicine service
The UK National Health Service is developing one standardised approach to embedding precision medicine across the whole of England. Blue Latitude Health speaks to Dr Tom Fowler, Deputy Chief Scientist...
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Exploring the evolution of patient involvement in health technology assessment, and the role of the patient voice in market access....

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