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big data

This page shows the latest big data news and features for those working in and with pharma, biotech and healthcare.

The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

In the future, we’ll see greater use of AI to interrogate big data sets and improve segmentation. ... Smart organisations are collaborating with data scientists to unlock deep data that acts as a catalyst for OCC.

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Latest appointments

  • Christie Anbar appointed global healthcare lead at Ruder Finn Christie Anbar appointed global healthcare lead at Ruder Finn

    In her new role, Anbar will lead the company’s partnership with clients ranging from major biopharmaceutical companies to emerging biotech, tech and health data pioneers, as well as patient advocacy ... cutting-edge solutions and remaining ahead of

  • Global Gene Corp appoints new chief data and technology officer Global Gene Corp appoints new chief data and technology officer

    I look forward to contribute to the success and health of GGC’s global customers, and lead a data and technology driven transformation of healthcare.”. ... I am looking forward to our journey together to create the defining company in this space

  • Shire adds Sara Mathew to board of directors Shire adds Sara Mathew to board of directors

    During her 12-year tenure at Dun &Bradstreet she helped transform the company from being a data provider to an innovative digital enterprise that leverages big data, insights and analytics.

  • Red Door Unlimited appoints senior consultants Red Door Unlimited appoints senior consultants

    Since then he has worked in technology and digital solutions, most recently co-founding a 'gamified big data' company called SocialCrunch, which helps agencies and their brands to understand their consumers ... working in communications, we are pleased

  • Apixio appoints new head of business development Apixio appoints new head of business development

    Jonathan Murray joins healthcare data specialist from Aetna. Healthcare data firm Apixio has appointed Jonathan Murray as its new chief business development officer. ... Murray will lead strategic sales and business development activities at Apixio,

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90TEN

90TEN is a global healthcare communications consultancy with a mission to make people healthier and happier through life-changing education and...

Latest intelligence

Guide
How to embrace behavioural science principles in healthcare MR...
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The Impetus InSite Platform® can be used to facilitate virtual and hybrid engagement at all stages of the product lifecycle. Here, we share 10 of the most popular ways to...
Employee wellbeing in creative agencies: three tips to get you started
Paul Hutchings, founder of fox&cat, and new friend, Welfy, a workplace wellbeing training firm, discuss the importance of collaboration...