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briefing

This page shows the latest briefing news and features for those working in and with pharma, biotech and healthcare.

Nektar’s opioid analgesic slammed with FDA panel rejection

However, the FDA has disagreed with this notion, saying in a briefing document that it has “heard concerns that the approval of new opioid analgesics contributes to the prescription opioid crisis

Latest news

AZ, Merck’s Lynparza narrowly scores FDA approval for pancreatic cancer

In an FDA briefing document, the medicines authority noted “that while the trial may have been inadequately sized to detect small differences in survival, it was of adequate size and power ... This narrow approval reflects the concerns outlined in the
Aimmune gets FDA panel backing for peanut allergy therapy

Eight of the specialists also agreed that the oral immunotherapy was safe, which is a relief to the company as FDA briefing documents published ahead of the meeting highlighted that patients ... The FDA reviewer noted in the briefing document that 12
Bluebird puts €1.57m price on gene therapy Zynteglo

The US biotech revealed the price of Zynteglo (autologous CD34+ cells encoding βA-T87Q-globin gene) to Pharma Market Europe in an briefing with its head of Europe, Andrew Obenshain, ahead
Deal or no deal? Brexit battlelines drawn in Tory leadership bids

Now, with the new crop of MEPs en route to Brussels and Strasbourg, the BioIndustry Association (BIA) is offering a briefing for them on the key issues facing the UK life
One hit, one miss as FDA panel votes on Daiichi’s cancer drugs

Quizartinib’s failure to clear the panel wasn’t a complete surprise, as a briefing document published by the FDA reviewer ahead of the committee meeting revealed the agency had misgivings

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Approximately 1 fully matching, plus 127 partially matching documents found.

Latest Intelligence

The UK’s new medicines pricing deal – opportunities and risks for pharma

This includes briefing committees on the types of uncertainty and those that have the most significant impact on cost-effectiveness.
Case study: Sugar-coating a Tax

Tactics included parliamentary briefings and drop-in events, a letter to the Prime Minister signed by 20 MPs and a steady drumbeat of research-based media stories, all making the case
Case study: Unleashing the ‘British Biotiger’

These included videos, a lightbox installation, a series of blogs and tailored, eye-catching briefings to engage colleagues and external stakeholders alike.
Case Study: Skin-telligence

at parents of children with eczema). We captured the attention of print and online influencers through briefings with our psycho-dermatologist and personalised mailers with product samples.
Deal Watch - May 2017

premium. According to a Financial Times report, this deal comes only months after BD at an analyst briefing stated it was seeking to reduce its leverage to three times annual cash

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Approximately 1 fully matching, plus 21 partially matching documents found.

Latest appointments

mXm Group bolsters its editorial and account handing teams

Chris Watson joins the agency as its editorial manager after previously holding a number of senior editorial and medical writing positions at Springer Healthcare, Touch Briefings, Mudskipper and Elsevier.
JPA strengthens PR offering

He will work on briefing and strategy documents, event organisation and media outreach.

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Approximately 0 fully matching, plus 2 partially matching documents found.

Latest from PMHub

Viseven

Personalize and repurpose content effortlessly. Key features: . Briefing Tool for creative co-creation between brand managers and agency.
Lucid Group’s cinematic performance at its company team briefing

The Electric Cinema on Portobello Road, London, played host to Lucid’s first new-look quarterly team briefing, during which all UK employees gathered. ... At the end of the briefing, everyone had the opportunity to network, relax, reflect and get
What Would Jeremy Do? : Assessing the impact of a Corbyn-led Labour government

GK Strategy are delighted to announce the launch our latest briefing paper entitled ‘What Would Jeremy Do?
Blog: 5 ingredients: Multichannel marketing, simplified

budget for media spend. – employ a smart media agency. – involve the media agency from the briefing stage. –
10 tips on Transcreation

7. Briefing. All of the above (and few other points such as linguistic insights and brand vision) form the brief for copywriters. ... The briefing should be given time and careful consideration as a properly written brief is already half the job done.

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Approximately 0 fully matching, plus 15 partially matching documents found.

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Havas Life Medicom

We’re a specialist-led, unified communications agency delivering connected healthcare communications, informed through fresh insights, smart thinking and inspired ideas. Our...

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The balancing act that’s keeping pharma and biotech market access on its toes: Pricing drugs and gaining reimbursement can be a real challenge for drug developers. Price it too high, and no one buys it. Price it too low, and it’s hard to...