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briefing

This page shows the latest briefing news and features for those working in and with pharma, biotech and healthcare.

Widespread COVID-19 vaccinations not expected until mid-2021, says WHO

Soumya Swaminathan told a press briefing that large-scale distribution of a safe and effective COVID-19 vaccine will most likely not occur before the middle of next year, based on

Latest news

WHO takes stock of global COVID-19 R&D progress

Ghebreyesus at a media briefing on 1 July.
Nektar’s opioid analgesic slammed with FDA panel rejection

However, the FDA has disagreed with this notion, saying in a briefing document that it has “heard concerns that the approval of new opioid analgesics contributes to the prescription opioid crisis
AZ, Merck’s Lynparza narrowly scores FDA approval for pancreatic cancer

In an FDA briefing document, the medicines authority noted “that while the trial may have been inadequately sized to detect small differences in survival, it was of adequate size and power ... This narrow approval reflects the concerns outlined in the
Aimmune gets FDA panel backing for peanut allergy therapy

Eight of the specialists also agreed that the oral immunotherapy was safe, which is a relief to the company as FDA briefing documents published ahead of the meeting highlighted that patients ... The FDA reviewer noted in the briefing document that 12
Bluebird puts €1.57m price on gene therapy Zynteglo

The US biotech revealed the price of Zynteglo (autologous CD34+ cells encoding βA-T87Q-globin gene) to Pharma Market Europe in an briefing with its head of Europe, Andrew Obenshain, ahead

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Latest Intelligence

Industry needs an aligned position on the future of the EU OMP Regulation

The briefing questions the impact of the 1bn the EU has invested into rare disease research in the past decade.
Case study: Leading by example

Sanofi has been invited to participate in key government briefings and it has established a constructive partnership to explore opportunities to improve the approval pathway for new vaccines in the NHS
The UK’s new medicines pricing deal – opportunities and risks for pharma

This includes briefing committees on the types of uncertainty and those that have the most significant impact on cost-effectiveness.
Case study: Sugar-coating a Tax

Tactics included parliamentary briefings and drop-in events, a letter to the Prime Minister signed by 20 MPs and a steady drumbeat of research-based media stories, all making the case
Case study: Unleashing the ‘British Biotiger’

These included videos, a lightbox installation, a series of blogs and tailored, eye-catching briefings to engage colleagues and external stakeholders alike.

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Latest appointments

mXm Group bolsters its editorial and account handing teams

Chris Watson joins the agency as its editorial manager after previously holding a number of senior editorial and medical writing positions at Springer Healthcare, Touch Briefings, Mudskipper and Elsevier.
JPA strengthens PR offering

He will work on briefing and strategy documents, event organisation and media outreach.

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Latest from PMHub

Three steps I take for stress-free, successful virtual meetings and events

2. PREPARE, PREPARE, PREPARE. Briefing the Chair and speakers properly is important and is possible via several different tools, such as meeting flow documents, which are reviewed in advance of the
How can your exhibition stand maximise customer engagement?

We team up in synergy with your other approved agencies to provide turnkey solutions and streamline the briefing process.
From nature to art galleries: thinking differently about healthcare

committed to elevating the human experience in healthcare), set the scene perfectly for Stylus’ breakfast briefing on The Healthcare Opportunity which we recently attended. ... The briefing put a spotlight on the potential for brands across industries
Viseven

Personalize and repurpose content effortlessly. Key features: . Briefing Tool for creative co-creation between brand managers and agency.
Lucid Group’s cinematic performance at its company team briefing

The Electric Cinema on Portobello Road, London, played host to Lucid’s first new-look quarterly team briefing, during which all UK employees gathered. ... At the end of the briefing, everyone had the opportunity to network, relax, reflect and get

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