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campaign

This page shows the latest campaign news and features for those working in and with pharma, biotech and healthcare.

Aurora partners with PIPHealth and taps into patient panels

Aurora partners with PIPHealth and taps into patient panels

In a bid to strengthen its campaigns, strategic communications agency Aurora has partnered up with 10-year-old social organisation Patient Intelligence Panel (PIPHealth). ... Aurora has been working with PIPHealth on campaigns for four years, and access

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Latest appointments

  • Healthcare comms appointments Healthcare comms appointments

    I’m excited to be joining the Galliard and Nyxeon family to build on our success in delivering impactful, creative and high-performing campaigns for our clients.”.

  • New appointments at 90TEN and WA Health New appointments at 90TEN and WA Health

    In 2017, 90TEN was named Communiqué Consultancy of the Year and Medical Education Consultancy of the Year, as well as scooping three awards for its campaigns. ... She has spent ten years in consultancy, latterly as an Associate Director at Incisive

  • Elizabeth Egan joins Havas Lynx Elizabeth Egan joins Havas Lynx

    Havas is all about bringing ‘change’in healthcare and the London office has a major role to play in delivering campaigns to our worldwide client base that reiterative this message.”. ... Her experience of the consumer sphere and the retention of

  • VCCP Health strengthens client service team VCCP Health strengthens client service team

    We look forward to seeing the campaigns that they will help shape and deliver here.”.

  • Celgene boosts CAR-T stake again with Bluebird Bio deal Celgene boosts CAR-T stake again with Bluebird Bio deal

    When announcing the deal Celgene said that JCARH125 would “enhance [its] campaign”against BCMA, and in subsequent comments has said that bb2121 remains its “top priority”in the programme.

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Latest from PMHub

  • A new Creative Director for the New Year

    Following a busy 2017 where the team worked on 14 international and UK brand launches and campaigns, emotive.

  • Trio of Communiqué Awards for Havas Lynx

    Lou Shipley, Creative Director for the campaign said: “ Using creativity to disrupt the psoriasis category and change lives for the better is already an incredible achievement. ... I’ m very proud of the whole team and the campaign is a great

  • Havas Lynx Scoops Healthcare Agency of the Year at Cannes Lions 2018

    The first was in the Product Innovation category for Ouchie, a campaign designed to raise awareness and support children with JIA (Junior Idiopathic Arthritis). ... The second silver was in the Art Direction category for its inspired and inventive

  • Creativity has lost its worth

    advertising creativity and business success, and that high levels of creativity make advertising campaigns some 12 times more efficient at increasing a brand’ s market share.”. ... Factors found to be responsible were a shift to short-termism, and

  • Trending: using social media to understand your pharma market

    Trending: using social media to understand your pharma market. Blue Latitude Health Senior Associate Consultant Jiayi Chen explains how you can use social media to get under the skin of customers and your competition. Social listening is a powerful

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Lucid Group Communications Limited

We are industry-leading thinkers when it comes to education. We use the latest academic thinking on the psychology of behaviour...

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